The Mindful Marketer

How to Stay Present and Profitable in a Data-Driven World

Business & Finance, Management & Leadership, Management, Marketing & Sales
Cover of the book The Mindful Marketer by Lisa Nirell, Palgrave Macmillan US
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Lisa Nirell ISBN: 9781137386311
Publisher: Palgrave Macmillan US Publication: September 29, 2014
Imprint: Palgrave Macmillan Language: English
Author: Lisa Nirell
ISBN: 9781137386311
Publisher: Palgrave Macmillan US
Publication: September 29, 2014
Imprint: Palgrave Macmillan
Language: English

As marketing leaders look for ways to evolve from order takers to market makers, Nirell shows managers the more contextual, intuitive and innovative dimensions of marketing. The Mindful Marketer provides marketers with a powerful nexus between data-fueled analytic thinking and creative, immensely human approaches to marketing.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

As marketing leaders look for ways to evolve from order takers to market makers, Nirell shows managers the more contextual, intuitive and innovative dimensions of marketing. The Mindful Marketer provides marketers with a powerful nexus between data-fueled analytic thinking and creative, immensely human approaches to marketing.

More books from Palgrave Macmillan US

Cover of the book Animal Spirits with Chinese Characteristics by Lisa Nirell
Cover of the book The Dialectic of Taste by Lisa Nirell
Cover of the book Pivoting by Lisa Nirell
Cover of the book Transgender People and Education by Lisa Nirell
Cover of the book A Theory of Narrative Drawing by Lisa Nirell
Cover of the book Debating the Socialist Legacy and Capitalist Globalization in China by Lisa Nirell
Cover of the book Faith, Secularism, and Humanitarian Engagement: Finding the Place of Religion in the Support of Displaced Communities by Lisa Nirell
Cover of the book Cities and the Circulation of Culture in the Atlantic World by Lisa Nirell
Cover of the book Rethinking the History of Education by Lisa Nirell
Cover of the book Corporate China 2.0 by Lisa Nirell
Cover of the book Leading Value Creation by Lisa Nirell
Cover of the book The Decline and Fall of the United States Information Agency by Lisa Nirell
Cover of the book Transnational Family Communication by Lisa Nirell
Cover of the book Supreme Court Agenda Setting by Lisa Nirell
Cover of the book Caste, Gender, and Christianity in Colonial India by Lisa Nirell
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy