The Fisherman's Guide To Selling

Reel in the Sale - Hook, Line, and Sinker

Nonfiction, Sports, Outdoors, Fishing, Business & Finance, Management & Leadership, Planning & Forecasting, Marketing & Sales, Sales & Selling
Cover of the book The Fisherman's Guide To Selling by Joe DiMisa, Adams Media
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Author: Joe DiMisa ISBN: 9781440517044
Publisher: Adams Media Publication: February 12, 2007
Imprint: Adams Media Language: English
Author: Joe DiMisa
ISBN: 9781440517044
Publisher: Adams Media
Publication: February 12, 2007
Imprint: Adams Media
Language: English

Cast the right bait, and reel in the sales!

Sales expert Joseph DiMisa draws on his experience as a seasoned saltwater fisherman to explain how to land the big one, or sale, through the eyes of an angler. In The Fisherman's Guide to Selling, DiMisa explains strategies used for catching everything from small fish (frequent transactional sales) to big game fish (a GBP 100k+ account). Handy sales tips, useful checklists and a bounty of clever fishing metaphors complement the content to describe a successful sales process that any salesperson will benefit from:

  • knowing what the fish (clients) are biting
  • keeping the tackle box full
  • casting a wide net and checking the lines
  • and preparing for rough seas ahead
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Cast the right bait, and reel in the sales!

Sales expert Joseph DiMisa draws on his experience as a seasoned saltwater fisherman to explain how to land the big one, or sale, through the eyes of an angler. In The Fisherman's Guide to Selling, DiMisa explains strategies used for catching everything from small fish (frequent transactional sales) to big game fish (a GBP 100k+ account). Handy sales tips, useful checklists and a bounty of clever fishing metaphors complement the content to describe a successful sales process that any salesperson will benefit from:

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