The 8 Steps to Strategic Success

Unleashing the Power of Engagement

Business & Finance, Management & Leadership, Decision Making & Problem Solving, Management
Cover of the book The 8 Steps to Strategic Success by Paul Pietersma, Gerben van den Berg, Kogan Page
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Author: Paul Pietersma, Gerben van den Berg ISBN: 9780749469207
Publisher: Kogan Page Publication: January 3, 2014
Imprint: Kogan Page Language: English
Author: Paul Pietersma, Gerben van den Berg
ISBN: 9780749469207
Publisher: Kogan Page
Publication: January 3, 2014
Imprint: Kogan Page
Language: English

All organizations recognise the importance of strategy creation and execution: strategy is the process of developing the corporate future. Unfortunately, it often doesn't generate the required results. This book presents a new 8-step process for creating a strategy that really delivers. For each step, the book describes the key parts of the process, shows how to avoid the potential pitfalls, and points to the most useful strategic models and frameworks. Readers can see the process in action by following the intriguing case study that unfolds throughout the book. One of the critical determinants of strategic success is to see strategy not just as planning but as a process that involves dialogues with multiple stakeholders, both within and outside the company. This concept is integrated into every phase of the 8-step approach and is at the heart of its effectiveness in creating strategy that delivers in practice.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

All organizations recognise the importance of strategy creation and execution: strategy is the process of developing the corporate future. Unfortunately, it often doesn't generate the required results. This book presents a new 8-step process for creating a strategy that really delivers. For each step, the book describes the key parts of the process, shows how to avoid the potential pitfalls, and points to the most useful strategic models and frameworks. Readers can see the process in action by following the intriguing case study that unfolds throughout the book. One of the critical determinants of strategic success is to see strategy not just as planning but as a process that involves dialogues with multiple stakeholders, both within and outside the company. This concept is integrated into every phase of the 8-step approach and is at the heart of its effectiveness in creating strategy that delivers in practice.

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