Strategic Mobile Design
Creating Engaging Experiences
Nonfiction, Computers, Networking & Communications, Electronic Data Interchange
| Author: | Joseph Cartman, Richard Ting | ISBN: | 9780132104227 |
| Publisher: | Pearson Education | Publication: | December 2, 2008 |
| Imprint: | New Riders | Language: | English |
| Author: | Joseph Cartman, Richard Ting |
| ISBN: | 9780132104227 |
| Publisher: | Pearson Education |
| Publication: | December 2, 2008 |
| Imprint: | New Riders |
| Language: | English |
This book gives anyone interested in mobile campaigns, both client-side and production-side, the knowledge to approach a mobile project with a cohesive strategy. The book presents a holistic view of the mobile ecosystem design/technology/marketing/business/build, with enough information to get one started with a project of this nature.
This book gives anyone interested in mobile campaigns, both client-side and production-side, the knowledge to approach a mobile project with a cohesive strategy. The book presents a holistic view of the mobile ecosystem design/technology/marketing/business/build, with enough information to get one started with a project of this nature.
