Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand

Business & Finance, Entrepreneurship & Small Business, New Business Enterprises, Marketing & Sales
Cover of the book Sticky Branding: 12.5 Principles to Stand Out, Attract Customers & Grow an Incredible Brand by Jeremy Miller, Jeremy Miller
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Author: Jeremy Miller ISBN: 9781989025895
Publisher: Jeremy Miller Publication: July 15, 2019
Imprint: Smashwords Edition Language: English
Author: Jeremy Miller
ISBN: 9781989025895
Publisher: Jeremy Miller
Publication: July 15, 2019
Imprint: Smashwords Edition
Language: English

#1 Globe and Mail Bestseller
2016 Small Business Book Awards — Nominated, Marketing categorySticky Brands exist in almost every industry.Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful.But large companies are not the only ones who can stand out. Any business willing to challenge industry norms and find innovative ways to serve its customers can grow into a Sticky Brand.Based on a decade of research into what makes companies successful, Sticky Branding is your branding playbook. It provides ideas, stories, and exercises that will make your company stand out, attract customers, and grow into an incredible brand. Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

#1 Globe and Mail Bestseller
2016 Small Business Book Awards — Nominated, Marketing categorySticky Brands exist in almost every industry.Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful.But large companies are not the only ones who can stand out. Any business willing to challenge industry norms and find innovative ways to serve its customers can grow into a Sticky Brand.Based on a decade of research into what makes companies successful, Sticky Branding is your branding playbook. It provides ideas, stories, and exercises that will make your company stand out, attract customers, and grow into an incredible brand. Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries.

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