Research in International Marketing (RLE International Business)

Business & Finance, Economics, International, Nonfiction, Reference & Language, Reference
Cover of the book Research in International Marketing (RLE International Business) by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781135124342
Publisher: Taylor and Francis Publication: April 2, 2013
Imprint: Routledge Language: English
Author:
ISBN: 9781135124342
Publisher: Taylor and Francis
Publication: April 2, 2013
Imprint: Routledge
Language: English

This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers’ and the special problems for firm strategy and organisation arising from the internationalisation process.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers’ and the special problems for firm strategy and organisation arising from the internationalisation process.

More books from Taylor and Francis

Cover of the book Sport Consumer Behaviour by
Cover of the book Comparative Essays in Early Greek and Chinese Rational Thinking by
Cover of the book Wednesday's Child by
Cover of the book Saving Spaces by
Cover of the book Resolving Counterresistances In Psychotherapy by
Cover of the book Europeanisation, Good Governance and Corruption in the Public Sector by
Cover of the book Inside Teaching by
Cover of the book Climate Justice by
Cover of the book Crime Prevention Through Housing Design by
Cover of the book The Conquest of Jerusalem and the Third Crusade by
Cover of the book Contesting Development by
Cover of the book Kennedy, Johnson and NATO by
Cover of the book Strange Cases by
Cover of the book Late Imperial Russia, 1890-1917 by
Cover of the book High-Impact Leadership for High-Impact Schools by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy