Predicting and Changing Behavior

The Reasoned Action Approach

Nonfiction, Health & Well Being, Psychology, Social Psychology
Cover of the book Predicting and Changing Behavior by Martin Fishbein, Icek Ajzen, Taylor and Francis
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Author: Martin Fishbein, Icek Ajzen ISBN: 9781136874727
Publisher: Taylor and Francis Publication: February 14, 2011
Imprint: Psychology Press Language: English
Author: Martin Fishbein, Icek Ajzen
ISBN: 9781136874727
Publisher: Taylor and Francis
Publication: February 14, 2011
Imprint: Psychology Press
Language: English

This book describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. It provides an up-to-date review of relevant research, discusses critical issues related to the reasoned action framework, and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. It provides an up-to-date review of relevant research, discusses critical issues related to the reasoned action framework, and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.

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