Monetizing intellectual property in the changing music industry

Business & Finance, Marketing & Sales
Cover of the book Monetizing intellectual property in the changing music industry by Jan-Patrick Stolpmann, GRIN Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Jan-Patrick Stolpmann ISBN: 9783640919239
Publisher: GRIN Publishing Publication: May 18, 2011
Imprint: GRIN Publishing Language: English
Author: Jan-Patrick Stolpmann
ISBN: 9783640919239
Publisher: GRIN Publishing
Publication: May 18, 2011
Imprint: GRIN Publishing
Language: English

Seminar paper from the year 2010 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2,0, Cologne University of Applied Sciences (Fakultät für Wirtschaftswissenschaften), course: Export Management and International Marketing, language: English, abstract: Imagine a world without music and you will realize it's a fundamental part of our lives. It's something we encounter daily; both in our working lives and leisure time, and is as essential a part of our culture as the written word. As something that is both inherently desirable and necessary for a full life, it's a valuable commodity, and traded as such all over the world. The development of the music as an industry was itself a fundamental process in the way consumers accessed music, brought about by the desire of composers and performers in the 18th century to free themselves of the restrictions on their work that were imposed by the princes and bishops who sponsored them. In realizing that people were willing to pay for the privilege of hearing or playing their music, they sold their works in print and charged for their performances, and thus bought their artistic freedom. At present the industry is going through a period of great change. The introduction of the digital download market has meant re-thinking of business models and finding new sources of revenue, as well as new ways in which to protect interests. It's tempting to see such periods of change as deeply negative but the industry has gone through many such periods, and has continued to flourish and adjust itself over the decades. In this term paper I will discuss the recent changes within the music industry and how this is effecting the monetization of intellectual property. I will focus on the two main groups, labels and artists, while pointing out the effects and opportunities of these changes for each of them. While doing so I´ll try to highlight the relevance of credits in music along with how recent developments in terms of digital download have affected them.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Seminar paper from the year 2010 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2,0, Cologne University of Applied Sciences (Fakultät für Wirtschaftswissenschaften), course: Export Management and International Marketing, language: English, abstract: Imagine a world without music and you will realize it's a fundamental part of our lives. It's something we encounter daily; both in our working lives and leisure time, and is as essential a part of our culture as the written word. As something that is both inherently desirable and necessary for a full life, it's a valuable commodity, and traded as such all over the world. The development of the music as an industry was itself a fundamental process in the way consumers accessed music, brought about by the desire of composers and performers in the 18th century to free themselves of the restrictions on their work that were imposed by the princes and bishops who sponsored them. In realizing that people were willing to pay for the privilege of hearing or playing their music, they sold their works in print and charged for their performances, and thus bought their artistic freedom. At present the industry is going through a period of great change. The introduction of the digital download market has meant re-thinking of business models and finding new sources of revenue, as well as new ways in which to protect interests. It's tempting to see such periods of change as deeply negative but the industry has gone through many such periods, and has continued to flourish and adjust itself over the decades. In this term paper I will discuss the recent changes within the music industry and how this is effecting the monetization of intellectual property. I will focus on the two main groups, labels and artists, while pointing out the effects and opportunities of these changes for each of them. While doing so I´ll try to highlight the relevance of credits in music along with how recent developments in terms of digital download have affected them.

More books from GRIN Publishing

Cover of the book Influence Factors For Online Dating Profit by Jan-Patrick Stolpmann
Cover of the book About 'The Rising: Ballad of Mangal Pandey' - Narrating the Nation? by Jan-Patrick Stolpmann
Cover of the book Thomas Hobbes and his concept of the natural state by Jan-Patrick Stolpmann
Cover of the book Towards Customer Equity: should marketers shift focus from brand equity? by Jan-Patrick Stolpmann
Cover of the book Teaching Literature: Charlie and the Chocolate Factory by Jan-Patrick Stolpmann
Cover of the book Britain - A classless society? The development and influence of the middle class in Great Britain by Jan-Patrick Stolpmann
Cover of the book German tourists. Development of spatial patterns of demand by Jan-Patrick Stolpmann
Cover of the book Human Rights and Human Norms by Jan-Patrick Stolpmann
Cover of the book Presentation of the problem of racial and gender equality in Maya Angelou's poetry by Jan-Patrick Stolpmann
Cover of the book Sir Ernest Shackleton - A charismatic leader in times of changes by Jan-Patrick Stolpmann
Cover of the book Fraught with significance: The meaning of names in Clifford Odets' »Golden Boy« by Jan-Patrick Stolpmann
Cover of the book Aspects of citizenship by Jan-Patrick Stolpmann
Cover of the book Sherlock Holmes - One but not the same? by Jan-Patrick Stolpmann
Cover of the book How well placed Apple is to sustain its recent success in the Consumer Electronics Industry by Jan-Patrick Stolpmann
Cover of the book Prinzipien der Frauenbildung nach Helene Lange - Heute kontroverser als vor über 100 Jahren? by Jan-Patrick Stolpmann
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy