Mission and Money

Understanding the University

Business & Finance, Management & Leadership, Industrial Management, Nonfiction, Reference & Language, Education & Teaching
Cover of the book Mission and Money by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch, Cambridge University Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch ISBN: 9781316098776
Publisher: Cambridge University Press Publication: September 8, 2008
Imprint: Cambridge University Press Language: English
Author: Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
ISBN: 9781316098776
Publisher: Cambridge University Press
Publication: September 8, 2008
Imprint: Cambridge University Press
Language: English

Mission and Money goes beyond the common focus on elite universities and examines the entire higher education industry, including the rapidly growing for-profit schools. The sector includes research universities, four-year colleges, two-year schools, and non-degree-granting career academies. Many institutions pursue mission-related activities that are often unprofitable and engage in profitable revenue raising activities to finance them. This book contains a good deal of original research on schools' revenue sources from tuition, donations, research, patents, endowments, and other activities. It considers lobbying, distance education, and the world market, as well as advertising, branding, and reputation. The pursuit of revenue, while essential to achieve the mission of higher learning, is sometimes in conflict with that mission itself. The tension between mission and money is also highlighted in the chapter on the profitability of intercollegiate athletics. The concluding chapter investigates implications of the analysis for public policy.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Mission and Money goes beyond the common focus on elite universities and examines the entire higher education industry, including the rapidly growing for-profit schools. The sector includes research universities, four-year colleges, two-year schools, and non-degree-granting career academies. Many institutions pursue mission-related activities that are often unprofitable and engage in profitable revenue raising activities to finance them. This book contains a good deal of original research on schools' revenue sources from tuition, donations, research, patents, endowments, and other activities. It considers lobbying, distance education, and the world market, as well as advertising, branding, and reputation. The pursuit of revenue, while essential to achieve the mission of higher learning, is sometimes in conflict with that mission itself. The tension between mission and money is also highlighted in the chapter on the profitability of intercollegiate athletics. The concluding chapter investigates implications of the analysis for public policy.

More books from Cambridge University Press

Cover of the book Chemical Looping Partial Oxidation by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book The Philosophy of Economics by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book Professional Discourse by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book Turin and the British in the Age of the Grand Tour by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book Constructional Change in English by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book Making Borders in Modern East Asia by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book International Courts and the Performance of International Agreements by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book Radiology for Anaesthesia and Intensive Care by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book The Language of Stories by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book Shakespeare Seen by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book The DRCOG Revision Guide by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book Searching for a 'Principle of Humanity' in International Humanitarian Law by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book The Gothic Screen by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book Final Judgments by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
Cover of the book An Introduction to Australian Public Policy by Burton A. Weisbrod, Jeffrey P. Ballou, Evelyn D. Asch
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy