Manufacturing Desire

Media, Popular Culture, and Everyday Life

Nonfiction, Social & Cultural Studies, Social Science, Sociology
Cover of the book Manufacturing Desire by Arthur Asa Berger, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Arthur Asa Berger ISBN: 9781351507097
Publisher: Taylor and Francis Publication: July 12, 2017
Imprint: Routledge Language: English
Author: Arthur Asa Berger
ISBN: 9781351507097
Publisher: Taylor and Francis
Publication: July 12, 2017
Imprint: Routledge
Language: English

The average person in America watches four hours of television per day and spends the equivalent of nine years of his or her life in front of the television set. If the attention most people devote to popular culture - listening to the news, watching soap operas, reading the comics-were added up, it would reveal that most people spend an enormous amount of time with popular culture which becomes in large measure, their culture. "Manufacturing Desire" is a study of how the mass media broadcast or spread various popular arts; further how the media and popular arts play a major role in shaping our everyday lives.The television shows we watch, the movies we see, the radio programs we listen to, and all the comic strips we read influence social behavior. They give us ideas about what is good and evil, about how to solve problems, and about how we should relate to others. If we understand this, says Berger, then the way we think about our media-influenced culture will be far different than if we see popular culture as mindless entertainment. Berger provides an analysis of the way popular culture and the mass media simultaneously reflect and affect various aspects of American culture and society. He examines commercials, television shows, comics, film, humor, and everyday life in terms of what beliefs and values are found in them, what attitudes toward ourselves, and our societies are contained in them, how they achieve their effects, and what they reflect about present-day American culture and society.This book is analysis of the impact mass media have across America, cross-culturally, and internationally. "Manufacturing Desire" will provide the general reader as well as specialists in communication and information, sociology, and psychology with a better understanding of the effects of mass media and popular culture on contemporary society.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The average person in America watches four hours of television per day and spends the equivalent of nine years of his or her life in front of the television set. If the attention most people devote to popular culture - listening to the news, watching soap operas, reading the comics-were added up, it would reveal that most people spend an enormous amount of time with popular culture which becomes in large measure, their culture. "Manufacturing Desire" is a study of how the mass media broadcast or spread various popular arts; further how the media and popular arts play a major role in shaping our everyday lives.The television shows we watch, the movies we see, the radio programs we listen to, and all the comic strips we read influence social behavior. They give us ideas about what is good and evil, about how to solve problems, and about how we should relate to others. If we understand this, says Berger, then the way we think about our media-influenced culture will be far different than if we see popular culture as mindless entertainment. Berger provides an analysis of the way popular culture and the mass media simultaneously reflect and affect various aspects of American culture and society. He examines commercials, television shows, comics, film, humor, and everyday life in terms of what beliefs and values are found in them, what attitudes toward ourselves, and our societies are contained in them, how they achieve their effects, and what they reflect about present-day American culture and society.This book is analysis of the impact mass media have across America, cross-culturally, and internationally. "Manufacturing Desire" will provide the general reader as well as specialists in communication and information, sociology, and psychology with a better understanding of the effects of mass media and popular culture on contemporary society.

More books from Taylor and Francis

Cover of the book Culture and Reflexivity in Systemic Psychotherapy by Arthur Asa Berger
Cover of the book Psychological War Trauma and Society by Arthur Asa Berger
Cover of the book Go Figure! New Directions in Advertising Rhetoric by Arthur Asa Berger
Cover of the book Myth, Symbol, and Meaning in Mary Poppins by Arthur Asa Berger
Cover of the book Russia after 2012 by Arthur Asa Berger
Cover of the book Excavating the Medieval Image by Arthur Asa Berger
Cover of the book Teaching Large Classes in Higher Education by Arthur Asa Berger
Cover of the book Victorian Biography by Arthur Asa Berger
Cover of the book Corporate Social Responsibility and Trade Unions by Arthur Asa Berger
Cover of the book Doctoral Education in Nursing by Arthur Asa Berger
Cover of the book Epic, Epitome, and the Early Modern Historical Imagination by Arthur Asa Berger
Cover of the book Sexual Selection Under Parental Choice by Arthur Asa Berger
Cover of the book Research Methods in Sport Studies and Sport Management by Arthur Asa Berger
Cover of the book Living Together After Ethnic Killing by Arthur Asa Berger
Cover of the book Place-making and Urban Development by Arthur Asa Berger
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy