Internet Economics
Understanding Digital and New Media Markets
Nonfiction, Computers, Internet, Electronic Commerce, Business & Finance, Marketing & Sales
| Author: | Paolo Cellini | ISBN: | 9788868560584 |
| Publisher: | LUISS University Press | Publication: | January 27, 2016 |
| Imprint: | Language: | English |
| Author: | Paolo Cellini |
| ISBN: | 9788868560584 |
| Publisher: | LUISS University Press |
| Publication: | January 27, 2016 |
| Imprint: | |
| Language: | English |
Internet economics is a systematic review about Internet industry and economy. The World Wide Web is analyzed, utilizing an extensive and comprehensive statistical data/literature review, both as medium and as meta-platform giving the basis for a new and original perpesctive about historical evolution and technological trajectories . Internet markets, their perimeters and dimensions, are described in detail by means of the LIIF Model, a new conceptual framework that allows: a systematic mapping of market structure itself; supply and demand dynamics evolution; a taxonomy of product-services; a clearer understanding of the Internet phenomenon.
Internet economics is a systematic review about Internet industry and economy. The World Wide Web is analyzed, utilizing an extensive and comprehensive statistical data/literature review, both as medium and as meta-platform giving the basis for a new and original perpesctive about historical evolution and technological trajectories . Internet markets, their perimeters and dimensions, are described in detail by means of the LIIF Model, a new conceptual framework that allows: a systematic mapping of market structure itself; supply and demand dynamics evolution; a taxonomy of product-services; a clearer understanding of the Internet phenomenon.
