International Place Branding Yearbook 2010

Place Branding in the New Age of Innovation

Business & Finance, Management & Leadership, Management, Marketing & Sales
Cover of the book International Place Branding Yearbook 2010 by F. Go, R. Govers, Palgrave Macmillan UK
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: F. Go, R. Govers ISBN: 9780230298095
Publisher: Palgrave Macmillan UK Publication: October 27, 2010
Imprint: Palgrave Macmillan Language: English
Author: F. Go, R. Govers
ISBN: 9780230298095
Publisher: Palgrave Macmillan UK
Publication: October 27, 2010
Imprint: Palgrave Macmillan
Language: English

The Place Branding Yearbook 2010 examines the case for applying brand and marketing strategies and tactics to the economic, social, political and cultural development of places such as communities, villages, towns, cities, regions, countries, academic institutions and other locations to help them compete in the global, national and local markets.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The Place Branding Yearbook 2010 examines the case for applying brand and marketing strategies and tactics to the economic, social, political and cultural development of places such as communities, villages, towns, cities, regions, countries, academic institutions and other locations to help them compete in the global, national and local markets.

More books from Palgrave Macmillan UK

Cover of the book Toys and Communication by F. Go, R. Govers
Cover of the book Investigative Journalism, Environmental Problems and Modernisation in China by F. Go, R. Govers
Cover of the book The Discourse of Politics in Action by F. Go, R. Govers
Cover of the book Learning from the World by F. Go, R. Govers
Cover of the book A Short History of the Liberal Party by F. Go, R. Govers
Cover of the book Gendering Addiction by F. Go, R. Govers
Cover of the book St. James's Place Tax Guide 2014-2015 by F. Go, R. Govers
Cover of the book Cybercrime and Cybersecurity in the Global South by F. Go, R. Govers
Cover of the book Emerging Economies and Firms in the Global Crisis by F. Go, R. Govers
Cover of the book Everyday Spirituality by F. Go, R. Govers
Cover of the book Sibling Issues in Therapy by F. Go, R. Govers
Cover of the book Transnational Horror Cinema by F. Go, R. Govers
Cover of the book Evaluating Emotions by F. Go, R. Govers
Cover of the book Ethics on the Laboratory Floor by F. Go, R. Govers
Cover of the book Communicating Across Cultures and Languages in the Health Care Setting by F. Go, R. Govers
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy