Green Marketing

A Case Study of the Sub-Industry in Turkey

Business & Finance, Economics, International Economics, Marketing & Sales
Cover of the book Green Marketing by A. Kirgiz, Palgrave Macmillan UK
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Author: A. Kirgiz ISBN: 9781137535894
Publisher: Palgrave Macmillan UK Publication: January 26, 2016
Imprint: Palgrave Pivot Language: English
Author: A. Kirgiz
ISBN: 9781137535894
Publisher: Palgrave Macmillan UK
Publication: January 26, 2016
Imprint: Palgrave Pivot
Language: English

Green Marketing examines the concept of 'Green Marketing' using examples from Turkey and the rest of the world. The book examines Sa-ba Inc. as a case study which is among the pioneering enterprises in Turket's automative sub-industy and its green marketing strategies.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Green Marketing examines the concept of 'Green Marketing' using examples from Turkey and the rest of the world. The book examines Sa-ba Inc. as a case study which is among the pioneering enterprises in Turket's automative sub-industy and its green marketing strategies.

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