Gamification

Using Game Elements in Serious Contexts

Nonfiction, Computers, Application Software, Business Software, Business & Finance, Economics, Theory of Economics
Cover of the book Gamification by , Springer International Publishing
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Author: ISBN: 9783319455570
Publisher: Springer International Publishing Publication: October 4, 2016
Imprint: Springer Language: English
Author:
ISBN: 9783319455570
Publisher: Springer International Publishing
Publication: October 4, 2016
Imprint: Springer
Language: English

This compendium introduces game theory and gamification to a number of different domains and describes their professional application in information systems. It explains how playful functions can be implemented in various contexts and highlights a range of concrete scenarios planned and developed for several large corporations. In its first part the book presents the fundamentals, concepts and theories of gamification. This is followed by separate application-oriented sections – each containing several cases – that focus on the use of gamification in customer management, innovation management, teaching and learning, mobile applications and as an element of virtual worlds. The book offers a valuable resource for readers looking for inspiration and guidance in finding a practical approach to gamification.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This compendium introduces game theory and gamification to a number of different domains and describes their professional application in information systems. It explains how playful functions can be implemented in various contexts and highlights a range of concrete scenarios planned and developed for several large corporations. In its first part the book presents the fundamentals, concepts and theories of gamification. This is followed by separate application-oriented sections – each containing several cases – that focus on the use of gamification in customer management, innovation management, teaching and learning, mobile applications and as an element of virtual worlds. The book offers a valuable resource for readers looking for inspiration and guidance in finding a practical approach to gamification.

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