Business Environment

Business & Finance, Economics
Cover of the book Business Environment by Vishwajeet Prasad, GenNext Publication
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Author: Vishwajeet Prasad ISBN: 9789385484100
Publisher: GenNext Publication Publication: June 30, 2009
Imprint: GenNext Publication Language: English
Author: Vishwajeet Prasad
ISBN: 9789385484100
Publisher: GenNext Publication
Publication: June 30, 2009
Imprint: GenNext Publication
Language: English

The volume introduces and examines the business environment model and presents methods of appraisal to examine the model, allowing students to view the business environment both internally and externally. It will help students to understand how business organizations operate in political, social, technological, legal, and economic environments. Due to an increase in globalization of business, chapter has been dedicated to the international business environment, allowing students to connect what they have learnt in a broader global context. The book is planned to provide a logical treatment of the business environment in the Indian as well as international context. The book covers chapters discussing political environment, economic systems, economic growth and development. It will be a handy tool for the practicing business managers and also those general readers who would like to keep themselves au courant with the contemporary business environment.

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The volume introduces and examines the business environment model and presents methods of appraisal to examine the model, allowing students to view the business environment both internally and externally. It will help students to understand how business organizations operate in political, social, technological, legal, and economic environments. Due to an increase in globalization of business, chapter has been dedicated to the international business environment, allowing students to connect what they have learnt in a broader global context. The book is planned to provide a logical treatment of the business environment in the Indian as well as international context. The book covers chapters discussing political environment, economic systems, economic growth and development. It will be a handy tool for the practicing business managers and also those general readers who would like to keep themselves au courant with the contemporary business environment.

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