Pearson Education: 6301 books

Cover of Six Rules for Brand Revitalization

Six Rules for Brand Revitalization

Learn How Companies Like McDonald's Can Re-Energize Their Brands

by Larry Light, Joan Kiddon
Language: English
Release Date: February 9, 2009

Are you responsible for reinvigorating your brand to achieve enduring profitable growth? Or for keeping your still-strong brand from fading in relevance and value? This extraordinary book teaches the invaluable lessons of one of the most successful brand revitalization projects in business history:...
Cover of How Much Car Can I Afford?

How Much Car Can I Afford?

Don't Let the Cost of Owning One Drive You

by Gregory Karp
Language: English
Release Date: January 12, 2010

This Element is an excerpt from Living Rich by Spending Smart: How to Get More of What You Really Want (ISBN: 9780132350099) by Gregory Karp. Available in print and digital formats.   Think smart, think “transportation”: escape the car payment debt trap!   Consumers figure, “I’ll always have...
Cover of How to Get Out of Credit Card Debtor's Prison

How to Get Out of Credit Card Debtor's Prison

Stop Hemorrhaging Money and Start Saving

by Jane White
Language: English
Release Date: December 15, 2009

This Element is an excerpt from America, Welcome to the Poorhouse: What You Must Do to Protect Your Financial Future and the Reform We Need (ISBN: 9780137020171) by Jane White. Available in print and digital formats.   A five-step, commonsense plan for wiping out your credit card debt and starting...
Cover of Buying a Car

Buying a Car

What You Need to Know to Be Smart About It

by Liz Weston
Language: English
Release Date: August 31, 2010

This is the eBook version of the printed book. This Element is an excerpt from Easy Money: How to Simplify Your Finances and Get What You Want Out of Life (9780132383837), by Liz Pulliam Weston. Available in print and digital formats.   The auto buying trap: Why it’s even more dangerous than you realize!...
Cover of Make Your Credit Cards Work for You Instead of You for Them
by Gregory Karp
Language: English
Release Date: November 16, 2009

This Element is an excerpt from Living Rich by Spending Smart: How to Get More of What You Really Want (ISBN: 9780132350099) by Gregory Karp. Available in print and digital formats.   Even the odds! How to play the credit game right and save a fortune!   Credit card companies are masters at separating...
Cover of No One Cares What You Had For Lunch

No One Cares What You Had For Lunch

100 Ideas for Your Blog

by Margaret Mason
Language: English
Release Date: August 11, 2006

Tired of filling up your blog with boring posts? Take the next step and get inspired to create something unique. Author Margaret Mason shows you the way with this fun collection of inspirational ideas for your blog. Nobody Cares What You Had for Lunch: 100 Ideas for Your Blog is a unique idea-book for...
Cover of The Light and the Life

The Light and the Life

Field Notes from a Photographer

by Joe McNally
Language: English
Release Date: October 21, 2014

I've gotten a lot of requests the past few years to make a keepsake, a compilation if you will, of the favorites from the blog. It’s easy to miss a blog post—anyone’s post—because the rush of day-to-day life intercedes. This book gives me a chance to put some favorite posts together in one place,...
Cover of Blood and Nukes for Oil

Blood and Nukes for Oil

The Global Dangers of China's Oil Policy

by Peter Navarro
Language: English
Release Date: December 15, 2009

This Element is an excerpt from The Coming China Wars: Where They Will Be Fought and How They Can Be Won (ISBN: 9780132359825) by Peter Navarro. Available in print and digital formats.   How China’s no-holds-barred race for oil is destabilizing the world and causing massive human misery.   ...
Cover of Is Sovereign Debt the New Sub Prime?
by Aaron Task
Language: English
Release Date: April 11, 2011

An objective assessment of the growing risk of sovereign debt default–and its massive implications for the global economy.   Investors now fear certain nations will be unable to pay their debts. These are not idle or academic concerns. Rising mortgage defaults and credit card delinquencies put many...
Cover of Africa Is Richer Than You Think
by Vijay Mahajan
Language: English
Release Date: December 15, 2009

This Element is an excerpt from Africa Rising: How 900 Million African Consumers Offer More Than You Think (ISBN: 9780132339421) by Vijay Mahajan. Available in print and digital formats.   Africa: more consumers, more wealth, more opportunity for your business.   The average gross national income...
Cover of Credibility

Credibility

I've Lost It-Can I Rebuild It?

by Sandy Allgeier
Language: English
Release Date: October 12, 2009

This Element is an excerpt fromThe Personal Credibility Factor: How to Get It, Keep It, and Get It Back (If You’ve Lost It) (ISBN: 9780132082792) by Sandy Allgeier. Available in print and digital formats.   A complete, realistic, and proven process for rebuilding lost credibility, one step at a time--no...
Cover of Social Media as Your New Business Platform
by Juliette Powell
Language: English
Release Date: June 7, 2010

This is the eBook version of the printed book. This Element is an excerpt from 33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking (9780137154357) by Juliette Powell. Available in print and digital formats.     How Gary Vaynerchuk used social...
Cover of Creative Boot Camp 30-Day Booster Pack
by Stefan Mumaw
Language: English
Release Date: December 11, 2012

You’ve completed the Creative Boot Camp training program, surviving 30 days of creativity exercises designed to present fun, engaging opportunities for creative problem solving. Through this practice, you developed skills that you use every day by solving problems with defined purpose and escalating...
Cover of We Are Smarter Than Me

We Are Smarter Than Me

Crowdsourcing New Businesses

by Barry Libert, Jon Spector
Language: English
Release Date: October 16, 2009

This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (ISBN: 9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.   Use crowdsourcing to create marketable new products and content--and blow away your traditional...
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