Kogan Page: 769 books
Making Sense of Leadership
Exploring the Five Key Roles Used by Effective Leaders
Language: English
Release Date: September 3, 2008
Making Sense of Leadership identifies the five key roles used by effective leaders. A practical, accessible and solution-focused book, it helps entrepreneurs, managers and leaders develop their leadership skills. The authors examine successful leaders to determine the type of leadership roles which...
Leadershift
Reinventing Leadership for the Age of Mass Collaboration
Language: English
Release Date: May 3, 2011
Leadershift is about adapting and changing traditional models of leadership in response to the influence of mass collaboration. Mass collaboration is a form of collective action which occurs when large numbers of people work independently on a single project, exemplified by websites such as YouTube,...
Executive Writing Skills for Managers
Master Word Power to Lead Your Teams, Make Strategic Links and Develop Relationships
Language: English
Release Date: September 3, 2009
Executive Writing Skills for Managers deals with the English business writing you need at the top of your career. It focuses on writing English as a key business tool in international business which may have to be tailored for a multicultural readership. The invaluable guidance includes how to harmonize...
Make an Impact with Your Written English
How to Use Word Power to Impress in Presentations, Reports, PR and Meetings
Language: English
Release Date: September 3, 2009
Make an Impact with your Written English deals with the English business writing you need to take you a step further in your executive career. The book also helps organizations stand apart by getting noticed for the right reasons, whatever the target audience.
It focuses on writing English...
Understanding Islamic Financial Services
Theory and Practice
Language: English
Release Date: April 3, 2017
Understanding Islamic Financial Services offers fresh insights on the Islamic financial system. The importance of this system cannot be underestimated. Experts expect that it is likely to sustain double digit growth globally over the next few years, and demand for professionals in the area has never...
by Clive Marsh
Language: English
Release Date: May 3, 2012
Language: English
Release Date: May 3, 2012
Financial Management for Non-Financial Managers is an accessible, practical and easy to understand guide that will allow any manager to gain confidence in understanding financial matters, managing a budget and dealing with bankers, accountants and finance professionals.
A source of invaluable...
Branded Beauty
How Marketing Changed the Way We Look
Language: English
Release Date: October 3, 2011
Beauty is a multi-billion dollar global industry embracing make-up, skincare, hair care, fragrances, cosmetic surgery - even tattooing and piercing. Over the years it has used flattery, seduction, science and shame to persuade consumers to invest if they want to look their best.
Branded Beauty...
Valuable Content Marketing
How to Make Quality Content Your Key to Success
Language: English
Release Date: July 3, 2015
WINNER: 2016 Marketing Book of the Year; Small Biz Book Awards.
From websites, white papers and blogs to tweets, newsletters and video, content is king in the digital world, now more than ever before. Get it right and you have a huge opportunity to connect with clients and customers in ways...
Selling Your Value Proposition
How to Transform Your Business into a Selling Organization
Language: English
Release Date: May 3, 2017
A value proposition is created from the combination of a company's products and services, and the value gained by the customer. It is used to drive better business, and is essential to success for any business - without it, companies are at risk of losing customers and being drowned out in crowded...
The Conversation Manager
The Power of the Modern Consumer, the End of the Traditional Advertiser
Language: English
Release Date: May 3, 2012
Mobile devices, new digital technologies and the increasing popularity of social media all contribute to the ever-growing gap between internet-savvy consumers and traditional means of advertising. With the old tried and tested techniques no longer being effective, marketers, who do not want to fall...
Social Entrepreneurship and Innovation
International Case Studies and Practice
Language: English
Release Date: March 3, 2016
Social innovation and social entrepreneurship look for creative and affordable solutions to specific societal problems. Fuelled by the spread of the internet and the ubiquity of mobile phones, there are more people working to solve pressing social and environmental problems in the world today than...
How to Master Psychometric Tests
Expert Advice on Test Preparation with Practice Questions from Leading Test Providers
Language: English
Release Date: August 3, 2010
Psychometric tests are used by the majority of medium to large-sized organizations to assess the abilities of clerical, technical, graduate and executive job candidates. There is also an increasing trend for universities to use them as part of their admissions procedure.
This best-selling guide...
How to Pass the Civil Service Qualifying Tests
The Essential Guide for Clerical and Fast Stream Applicants
Language: English
Release Date: September 3, 2010
The recruitment process for jobs in the Civil Service is tough. Competition is fierce, especially for applicants entering via the Fast Stream process, and candidates must pass qualifying tests to stand a chance of being successful.
How to Pass the Civil Service Qualifying Tests aims to help...
How to Pass Data Interpretation Tests
Unbeatable Practice for Numerical and Quantitative Reasoning and Problem Solving Tests
Language: English
Release Date: July 3, 2011
Data interpretation tests are fast becoming the most common type of numeracy questions set in psychometric examinations. Almost every battery of psychometric tests will include a data interpretation sub test, or series of questions in this discipline and at some point in their career almost everyone...