Pearson Prentice Hall imprint: 18 books

Death by China: Confronting the Dragon - A Global Call to Action

Confronting the Dragon - A Global Call to Action

by Peter Navarro, Greg Autry
Language: English
Release Date: May 5, 2011

The world's most populous nation and soon-to-be largest economy is rapidly turning into the planet's most efficient assassin. Unscrupulous Chinese entrepreneurs are flooding world markets with lethal products. China's perverse form of capitalism combines illegal mercantilist and protectionist weapons...

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance

The Definitive Guide to Measuring Marketing Performance

by Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer
Language: English
Release Date: January 8, 2010

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics...

Firms of Endearment

How World-Class Companies Profit from Passion and Purpose

by Jagdish N. Sheth, Rajendra S. Sisodia, David B. Wolfe
Language: English
Release Date: January 30, 2003

Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because...

Africa Rising

How 900 Million African Consumers Offer More Than You Think

by Vijay Mahajan
Language: English
Release Date: July 7, 2011

With more than 900 million consumers, the continent of Africa is one of the world’s fastest growing markets. In Africa Rising, renowned global business consultant Vijay Mahajan reveals this remarkable marketplace as a continent with massive needs and surprising buying power.   Crossing...

Helping People Win at Work

A Business Philosophy Called "Don't Mark My Paper, Help Me Get an A"

by Ken Blanchard, Garry Ridge
Language: English
Release Date: April 21, 2009

Ken Blanchard’s Leading at a Higher Level techniques are inspiring thousands of leaders to build high-performing organizations that make life better for everyone. Now, in Helping People Win at Work, Blanchard and WD-40 Company leader Garry Ridge reveal how WD-40 has used Blanchard’s techniques...
by Maureen Broderick
Language: English
Release Date: October 24, 2010

Today, millions of people work at over one million professional service firms generating over $2 trillion in revenue annually. These firms face unique issues that are not fully understood by management thinkers and consultants. Making matters more complex is that many of these firms stand at a crossroads,...

Building Success with Business Ethics

Advice from Business Leaders (Collection)

by Helio Fred Garcia, Jon Huntsman, Ken Blanchard
Language: English
Release Date: July 19, 2012

A brand new collection of powerful insights into ethical and effective business leadership… 4 pioneering books, now in a convenient e-format, at a great price! *** *** 4 remarkable eBooks help you lead more successfully by leading more ethically   Honor, ethics, and...
by Ken Blanchard, Garry Ridge
Language: English
Release Date: August 19, 2013

<>In Leading at a Higher Level, Updated Edition, Blanchard and his colleagues bring together everything they've learned about world-class leadership. You'll discover how to create targets and visions based on the "triple bottom line"...and make sure people know who you are, where you're...
by Ken Blanchard, Garry Ridge, Colleen Barrett
Language: English
Release Date: January 4, 2011

Extraordinary techniques for “Leading at a Higher Level” – from Ken Blanchard and two of the world’s most successful business leaders!   Get 30+ years of Ken Blanchard’s breakthrough leadership techniques – and see how great leaders apply them! Leading at a Higher Level...

Building Better Business Teams

Proven Strategies that Get the Best from Your People (Collection)

by Ken Blanchard, Colleen Barrett, David Russo
Language: English
Release Date: September 5, 2012

A brand new collection of powerful insights into business team-building… 4 pioneering books, now in a convenient e-format, at a great price!   4 remarkable eBooks help you create and inspire great teams to unprecedented levels of performance   Your success is crucially dependent on your ability...
by Victor K. Fung, William K. Fung, Yoram (Jerry) R. Wind
Language: English
Release Date: September 12, 2007

“This is essential reading for anyone seeking to compete–and succeed–in the fl at world.” –John Hagel, Chairman of Deloitte Center of Innovation   “Competing in a Flat World provides an extraordinary glimpse into a new kind of organizational architecture, one built around the notion of orchestrating...

Leading Teams with Integrity

Advice from Leadership Experts (Collection)

by Stedman Graham, Ken Blanchard, Jon Huntsman
Language: English
Release Date: May 14, 2012

Know who you are and what you stand for—and use that knowledge to become a truly great leader!   Four great books help you become a more focused, honorable, successful leader! In Identity: Your Passport to Success, Stedman Graham reveals why success in life flows from establishing...

And Dignity for All

Unlocking Greatness with Values-Based Leadership

by James Despain, Jane Bodman Converse, Ken Blanchard
Language: English
Release Date: February 4, 2003

And Dignity for All is about leading with values, leading by example, and - in so doing - unleashing the astonishing commitment and innovation that are buried within your organization right now. Discover how Jim Despain and his colleagues used values-based management to transform Caterpillar's Track-Type...
by Stedman Graham, Ken Blanchard
Language: English
Release Date: July 10, 2012

Leadership begins with self-knowledge. Leader, Know Thyself will help you understand who you are and who you can be–so you can bring all your power to bear in leading people through even the toughest challenges. Legendary business leaders and consultants Stedman Graham and Ken Blanchard explain...
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