Morgan Kaufmann imprint: 454 books

Observing the User Experience

A Practitioner's Guide to User Research

by Mike Kuniavsky
Language: English
Release Date: May 22, 2003

The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want and need from your product, and whether they'll be...

Platform Ecosystems

Aligning Architecture, Governance, and Strategy

by Amrit Tiwana
Language: English
Release Date: November 12, 2013

Platform Ecosystems is a hands-on guide that offers a complete roadmap for designing and orchestrating vibrant software platform ecosystems. Unlike software products that are managed, the evolution of ecosystems and their myriad participants must be orchestrated through a thoughtful alignment of architecture...

Using Information to Develop a Culture of Customer Centricity

Customer Centricity, Analytics, and Information Utilization

by David Loshin, Abie Reifer
Language: English
Release Date: November 22, 2013

Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated...

Design to Thrive

Creating Social Networks and Online Communities that Last

by Tharon Howard
Language: English
Release Date: December 8, 2009

Social networks and online communities are reshaping the way people communicate, both in their personal and professional lives. What makes some succeed and others fail? What draws a user in? What makes them join? What keeps them coming back? Entrepreneurs and businesses are turning to user experience...
by Jon Kolko
Language: English
Release Date: January 4, 2011

Thoughts on Interaction Design, Second Edition, contemplates and contributes to the theory of Interaction Design by exploring the semantic connections that live between technology and form that are brought to life when someone uses a product. It defines Interaction Design in a way that emphasizes...

Collaborative Enterprise Architecture

Enriching EA with Lean, Agile, and Enterprise 2.0 practices

by Stefan Bente, Uwe Bombosch, Shailendra Langade
Language: English
Release Date: September 1, 2012

Ever-changing business needs have prompted large companies to rethink their enterprise IT. Today, businesses must allow interaction with their customers, partners, and employees at more touch points and at a depth never thought previously. At the same time, rapid advances in information technologies,...

OCEB 2 Certification Guide

Business Process Management - Fundamental Level

by Tim Weilkiens, Christian Weiss, Andrea Grass
Language: English
Release Date: July 21, 2016

OCEB 2 Certification Guide, Second Edition has been updated to cover the new version 2 of the BPMN standard and delivers expert insight into BPM from one of the developers of the OCEB Fundamental exam, offering full coverage of the fundamental exam material for both the business and technical tracks...
by Douglas K. Barry, David Dick
Language: English
Release Date: December 31, 2012

Web Services, Service-Oriented Architectures, and Cloud Computing is a jargon-free, highly illustrated explanation of how to leverage the rapidly multiplying services available on the Internet. The future of business will depend on software agents, mobile devices, public and private clouds, big data,...
by Peter Pacheco
Language: English
Release Date: February 17, 2011

Author Peter Pacheco uses a tutorial approach to show students how to develop effective parallel programs with MPI, Pthreads, and OpenMP. The first undergraduate text to directly address compiling and running parallel programs on the new multi-core and cluster architecture, An Introduction to Parallel...
by Liam E. Gumley
Language: English
Release Date: July 25, 2001

Increasingly, scientists and engineers must quickly and efficiently analyze and visualize extremely large sets of data. Interactive Data Language, IDL, was designed to address just this need. A popular data analysis and visualization programming environment, IDL is used worldwide by scientists and...

TCP/IP Sockets in C

Practical Guide for Programmers

by Michael J. Donahoo, Kenneth L. Calvert
Language: English
Release Date: March 2, 2009

TCP/IP Sockets in C: Practical Guide for Programmers, Second Edition is a quick and affordable way to gain the knowledge and skills needed to develop sophisticated and powerful web-based applications. The book's focused, tutorial-based approach enables the reader to master the tasks and techniques...

Usability Testing Essentials

Ready, Set...Test

by Carol M. Barnum
Language: English
Release Date: October 29, 2010

Do you love your mobile phone? Your MP3 player? Your e-book reader? You laptop or tablet PC? There’s a reason for that. Usability. When usability testing is part of the design and development of products, the results are better products that users want and like. You may be doing testing now...

Measuring the User Experience

Collecting, Analyzing, and Presenting Usability Metrics

by Thomas Tullis, William Albert
Language: English
Release Date: July 27, 2010

Effectively measuring the usability of any product requires choosing the right metric, applying it, and effectively using the information it reveals. Measuring the User Experience provides the first single source of practical information to enable usability professionals and product developers to...

It's Our Research

Getting Stakeholder Buy-in for User Experience Research Projects

by Tomer Sharon
Language: English
Release Date: March 21, 2012

It’s Our Research: Getting Stakeholder Buy-in for User Experience Research Projects discusses frameworks, strategies, and techniques for working with stakeholders of user experience (UX) research in a way that ensures their buy-in. This book consists of six chapters arranged according to...
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