Ft Press imprint: 1284 books

This Element is an excerpt from Competing in Tough Times: Business Lessons from L.L. Bean, Trader Joe’s, Costco, and Other World-Class Retailers (9780132459198) by Barry Berman. Available in print and digital formats.   How retailers can gain deeper insights into their true position--and choose the...

To succeed, leaders must understand and apply the core principles of leadership--but that’s not enough. You need to shape your approach for any unique situation. Too many leaders don’t know how to do that--and that’s why they fail. Ultimate Leadership shows how to adapt the principles of leadership...

Use Location-Based Marketing to find and convert new prospects more efficiently than ever before! Top mobile/social marketer Jamie Turner shows how to customize an exceptionally cost-effective location-based campaign that draws on powerful tools and platforms including SMS text messaging, mobile display...

How the financial crisis really happened, and what it really meant: 3 books packed with lessons for investors and policymakers! These three books offer unsurpassed insight into the causes and implications of the global financial crisis: information every investor and policy-maker needs to prepare for...

This is the eBook version of the printed book. This Element is an excerpt from Predictable Magic: Unleash the Power of Design Strategy to Transform Your Business (9780137023486) by Deepa Prahalad and Ravi Sawhney. Available in print and digital formats.    Use “experience mapping” to create products,...

This is the eBook version of the printed book. This Element is an excerpt from Presenting to Win: The Art of Telling Your Story, Updated and Expanded Edition (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats.   Why fewer words are better — and practical ways to slash...

This is the eBook version of the printed book. This Element is an excerpt from The Truth About Negotiations (9780136007364) by Leigh Thompson. Available in print and digital formats.   What “win-win” negotiation really means—and how to put it to work for you   Seasoned negotiators will tell...

This Element is an excerpt from Work Wanted: Protect Your Retirement Plans in Uncertain Times (ISBN: 9780132354646) by James W. Walker and Linda H. Lewis. Available in print and digital formats.   Be prepared: a realistic, indispensable new look at what you’ll really be spending when you retire....

How to analyze potential commodities trades: understanding and integrating the essentials of fundamental and technical analysis.   All markets are valued by what appears to be a simple function between supply and demand, or at least that’s how it seems in Economics 101. In reality, the components...

This is the eBook version of the printed book. This Element is an excerpt from The ETF Trend Following Playbook: Profiting from Trends in Bull or Bear Markets with Exchange Traded Funds (ISBN: 9780137029013) by Tom Lydon. Available in print and digital formats.   Why you need to seriously consider...

  Features a foreword by John Maxwell and afterword from Steven R. Covey.   Have you ever thought about the connection between knowing who you are and success? Identity can serve as your greatest asset. Enduringly successful people know who they are, are clear about what matters to them, have established...

This Element is an excerpt from Touchdown!: Achieving Your Greatness on the Playing Field of Business (and Life) (ISBN: 9780137019601) by Kevin Elko. Available in print and digital formats.   Identifying the “mental clutter” that keeps you from succeeding--and clearing it away!      While...

This Element is an excerpt from Four Secrets to Liking Your Work: You May Not Need to Quit to Get the Job You Want (ISBN: 9780132344456) by Edward G. Muzio, Deborah J. Fisher, and Erv Thomas. Available in print and digital formats.   The latest research on how to motivate people: grounded in the experiences...

Why do so many good companies engage in self-destructive behavior? This book identifies seven dangerous habits even well-run companies fall victim to–and helps you diagnose and break these habits before they destroy you. Through case studies from some of yesterday’s most widely praised corporate...