Financial Times Prentice Hall imprint: 91 books
FT Essential Guide to Business Writing
How to write to engage, persuade and sell
Language: English
Release Date: September 7, 2012
Whether you are writing a proposal, a report, a presentation or an email, this book will show you how to write to persuade staff, colleagues, board directors and customers. The Financial Times Essential Guide to Business Writing demonstrates how your choice of language can influence your reader. It...
Business Exposed
The naked truth about what really goes on in the world of business
Language: English
Release Date: March 9, 2011
Cutting edge, pithy and provocative, this is a no-holds barred analysis of business today that will entertain and appal you in equal measure.
This entertaining expose of the business world, reveals the scandals, quirks, counter-intuitive behaviour and downright silliness that make...
FT Guide to Investing for Income
Grow Your Income Through Smarter Investing
Language: English
Release Date: September 26, 2012
Financial Times Guide to Income Investing is the complete reference guide for all investors wanting their shares and investments to provide market beating - and continuous - income.
This book provides you with the necessary tools of the trade so you can work out the best strategy...
FT Essential Guide to Making Business Presentations
How to deliver a winning message
Language: English
Release Date: September 7, 2012
The critical knowledge you need to plan, write and deliver your next presentation with maximum impact. Written by a co-founder of the Professional Speaking Association, this book focuses on getting you the results you need from your presentation, whether you are selling a product or service, a proposed...
Recommended
How to sell through networking and referrals
Language: English
Release Date: September 26, 2012
Referrals and recommendations are the most effective drivers of new business. This book will show you how to make your business thrive by generating referrals and sales from your own networks cheaply, effectively and quickly.
Written by Andy Lopata, who was christened Mr Network by The...
by Alastair Day
Language: English
Release Date: October 12, 2012
Language: English
Release Date: October 12, 2012
Your practical step-by-step guide to planning and building cash valuation models. Through a set of comprehensive instructions and templates it provides the tools to build models that will enable you to carry out accurate and informed analysis of your company’s cash liabilities, cash flow and value.
If...
Key Performance Indicators (KPI)
The 75 measures every manager needs to know
Language: English
Release Date: June 21, 2012
By identifying and describing the most powerful financial and non-financial KPIs, this book will make life easier for you by defining them, explaining how and when they should be used and providing a rich library of KPIs that have been proven to significantly improve performance.
The book presents...
FT Guide to Understanding Finance
A no-nonsense companion to financial tools and techniques
Language: English
Release Date: August 27, 2013
Whether you are an executive or a student, beginner or expert, this book is designed to explain and illustrate the working essentials of finance with clarity and speed.
This desktop companion deliberately combines essential theory with real-world application, using short, focused chapters to help you find what you need and implement it right away. www.pearsoned.co.uk/estrada
The Devil's Deal
An Insider's Tale of How Money is Made
Language: English
Release Date: July 9, 2012
This is the ultimate insiders tale of how international finance really operates.
This controversial first person account details the ins and outs of global finance. Over 20 years the author has enjoyed privileged access to many of the worlds top players in money. In this book he reveals...
Investing Against the Tide
Lessons From a Life Running Money
Language: English
Release Date: December 27, 2012
This authoritative and accessible investment classic promises rare insight into what it really takes to run money in a top-performing investment fund.
Anthony Bolton, the UK’s most successful stock market investor, tells the story of his contrarian approach to managing money. He provides...
The Money Myth
A Classic Introduction to the Modern World of Finance and Investing
Language: English
Release Date: September 7, 2012
Financial markets use persuasion, propaganda and salesmanship to survive. They smooth over weaknesses and highlight their strengths to seduce us into parting with our money. Investment products wrapped in euphemisms and simplified language hide complexity and unclear risk. This book helps you to understand...
Who Cares Wins
Why good business is better business
Language: English
Release Date: June 13, 2012
Written by the CEO of Havas Worldwide, this bookshows you how to use social media to engage with customers and grow your business. This isn't a book about social media and the inexorable rise of Facebook and Twitter. Nor is it a book about CSR or business doing good. Instead it's actually the first...
The New Business Road Test
What entrepreneurs and executives should do before writing a business plan
Language: English
Release Date: July 24, 2012
Starting your own business is a daunting task. No matter how talented you are, no matter how much capital you have, no matter how good your business plan is, if youre pursuing a fundamentally flawed opportunity youre heading for failure. So before spending time and money on a new enterprise its...
Your First 100 Days
How to make maximum impact in your new leadership role
Language: English
Release Date: September 14, 2011
This book will coach you through the real-time challenge of the first 100 days in a new role, providing an all-in-one solution through a combination of structured planning, commercial insight and leadership coaching, all in a deliberately concise 100 minute speed-read.
The first 100 days in...