Sandra Cain: 5 books

Now updated in a second edition, this highly accessible and practical guide to media writing brings together a range of different professional contexts, enabling students to develop a solid understanding of the practices that will enable them to excel in any media writing field today. In chapters...

An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further reading help to consolidate knowledge and aid understanding.

An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further reading help to consolidate knowledge and aid understanding.

There’s always something magical about horses, isn’t there? Whether winged or at home in the water, mechanical or mythological, the equines that gallop through these pages span the fantasy spectrum. In one story a woman knits her way up to the stars and in another Loki's descendant grapples with...

The revised FTCE Professional Education Test is already being administered, and the changes are major. Competencies on the test have been reduced from 14 to just 8. The exam is also now offered year round by appointment. This CliffsNotes test-prep book provides in-depth coverage of the changes,...