Luciano Thome E Castro: 1 book
Marketing Methods to Improve Company Strategy
Applied Tools and Frameworks to Improve a Company’s Competitiveness Using a Network Approach
Language: English
Release Date: January 21, 2010
The authors of this book present several central business methods throughout all chapters. Every method introduced in Marketing Methods to Improve Company Strategy has a strong market driven philosophy. These methods are intended to adjust the firm to consumer needs, considering the presence of competitors...
