James R Faulconbridge: 2 books
The Globalization of Advertising
Agencies, Cities and Spaces of Creativity
Language: English
Release Date: December 9, 2010
The role of advertising in everyday life and as a major employer in post-industrial economies is intimately bound up with processes of contemporary globalization. At centre of the advertising industry are the global advertising agencies which have an important role in developing global brands both...
The Globalization of Executive Search
Professional Services Strategy and Dynamics in the Contemporary World
Language: English
Release Date: September 19, 2014
Executive search, headhunting, is now one of the archetypal new knowledge intensive professional services, as well as a labor market intermediary bound up with globalization. In this book, the authors examine the key actors in the process of executive search globalization – leading global firms...