Gerrit Reepmeyer: 2 books
Leading Pharmaceutical Innovation
Trends and Drivers for Growth in the Pharmaceutical Industry
Language: English
Release Date: June 5, 2013
Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book investigates and highlights a set of proactive strategies. The authors focus on three sources of pharmaceutical innovation: new management...
Leading Pharmaceutical Innovation
How to Win the Life Science Race
Language: English
Release Date: May 10, 2018
Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book investigates and highlights a set of proactive strategies, aimed at generating sustainable competitive advantage for its protagonists based...