Dan S Kennedy: 20 books

Book cover of No B.S. Grassroots Marketing

No B.S. Grassroots Marketing

The Ultimate No Holds Barred Take No Prisoner Guide to Growing Sales and Profits of Local Small Businesses

by Dan S. Kennedy, Jeff Slutsky
Language: English
Release Date: February 1, 2012

Millionaire maker Dan S. Kennedy and local-level marketing specialist Jeff Slutsky empower small business owners to take on big box companies and distant discounters using their best asset-their ability to bond directly with their consumers. Small business entrepreneurs are armed to go “grassroots”...
Book cover of No B.S. Business Success In The New Economy

No B.S. Business Success In The New Economy

Seven Core Strategies for Rapid-Fire Business Growth

by Dan S. Kennedy
Language: English
Release Date: January 1, 2010

Internationally recognized “millionaire-maker” Dan Kennedy leads business professionals into the post-recession economy and introduces them to the new rules, new restrictions, new obstacles, and new opportunities that lie ahead. Entrepreneurs are mentored on which current business truths and principles...
Book cover of No B.S. Guide to Powerful Presentations

No B.S. Guide to Powerful Presentations

The Ultimate No Holds Barred Plan to Sell Anything with Webinars, Online Media, Speeches, and Seminars

by Dan S. Kennedy, Dustin Mathews
Language: English
Release Date: June 13, 2017

Can *One *Great Presentation Make You Rich? **The answer is YES. **Packed with battle-tested strategies and formulas to craft audience-retaining powerful presentations, this *No B.S. *guide is designed to turn any ordinary business into an extraordinary sell. Millionaire maker Dan S....
Book cover of No B.S. Trust Based Marketing

No B.S. Trust Based Marketing

The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World

by Matt Zagula, Dan S. Kennedy
Language: English
Release Date: July 12, 2012

“ My research shows we are heading into a major shake-out in business that will determine the leaders for decades to come. This will REQUIRE creative marketing and positionin, and there is no better source than Dan Kennedy on this topic. His book No B.S. Guide to Trust-Based marketing is rich with...
Book cover of No B.S. Price Strategy

No B.S. Price Strategy

The Ultimate No Holds Barred Kick Butt Take No Prisoner Guide to Profits, Power, and Prosperity

by Dan S. Kennedy
Language: English
Release Date: May 2, 2011

Millionaire maker Dan S. Kennedy and pricing/marketing strategist Jason Marrs empower small business owners to take control of their profits by taking charge of the source: their price. Entrepreneurs are dared to re-examine their every belief about pricing and take a more creative, bold approach,...
Book cover of No B.S. Ruthless Management of People and Profits

No B.S. Ruthless Management of People and Profits

No Holds Barred, Kick Butt, Take-No-Prisoners Guide to Really Getting Rich

by Dan S. Kennedy
Language: English
Release Date: November 17, 2014

What does it really take to get productivity from people and, by doing so, maximum profits for your business? With a nod to Jeff Bezos, Steve Jobs, Walt Disney, and other ruthless yet highly successful managers, Dan S. Kennedy delivers the answer. In this new edition, Kennedy expands on his...
Book cover of No B.S. Guide to Direct Response Social Media Marketing

No B.S. Guide to Direct Response Social Media Marketing

The Ultimate No Holds Barred Guide to Producing Measurable, Monetizable Results with Social Media Marketing

by Dan S. Kennedy, Kim Walsh-Phillips
Language: English
Release Date: November 16, 2015

To avoid grabbing every business owner he meets by the shoulders and shaking them, millionaire maker Dan S. Kennedy has joined with marketing strategist Kim Walsh-Phillips to help business owners, private practice professionals, and professional marketers start making dollars and cents of their social...
Book cover of No B.S. Marketing to the Affluent

No B.S. Marketing to the Affluent

No Holds Barred, Take No Prisoners, Guide to Getting Really Rich

by Dan S. Kennedy
Language: English
Release Date: June 18, 2019

THE SCARY TRUTH: The middle-class consumer population—and their buying power—is massively shrinking. Customers are buying less and in fewer categories. THE SILVER LINING: It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations...
Book cover of Make 'Em Laugh & Take Their Money: A Few Thoughts On Using Humor As A Speaker or Writer or Sales Professional For Purposes of Persuasion

Make 'Em Laugh & Take Their Money: A Few Thoughts On Using Humor As A Speaker or Writer or Sales Professional For Purposes of Persuasion

A Few Thoughts On Using Humor As A Speaker or Writer or Sales Professional For Purposes of Persuasion

by Dan S Kennedy
Language: English
Release Date: April 27, 2010

People buy more and buy more happily when in good humor. Understanding humor and being able to effectively use it for your sales and persuasion purposes is a powerful advantage--for any speaker, salesman or writer." Drawn from 30 years' experience as a popular professional speaker, author of...
Book cover of The Ultimate Sales Letter 4Th Edition

The Ultimate Sales Letter 4Th Edition

Attract New Customers. Boost your Sales.

by Dan S Kennedy
Language: English
Release Date: January 31, 2011

Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters...
Book cover of The Ultimate Marketing Plan

The Ultimate Marketing Plan

Target Your Audience! Get Out Your Message! Build Your Brand!

by Dan S Kennedy
Language: English
Release Date: April 18, 2011

Let's face it - the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers. In this new edition of his bestselling The Ultimate Marketing Plan, industry expert...
Book cover of No B.S. Guide to Brand-Building by Direct Response

No B.S. Guide to Brand-Building by Direct Response

The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It

by Dan S. Kennedy
Language: English
Release Date: March 17, 2014

Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make-first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are...
Book cover of No B.S. Wealth Attraction In The New Economy
by Dan S. Kennedy
Language: English
Release Date: June 1, 2010

The old economy is shattered, and GONE FOREVER. It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. HOWEVER, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions-booms or recessions, including...
Book cover of No B.S. Guide to Maximum Referrals and Customer Retention

No B.S. Guide to Maximum Referrals and Customer Retention

The Ultimate No Holds Barred Plan to Securing New Customers and Maximum Profits

by Dan S. Kennedy, Shaun Buck
Language: English
Release Date: February 22, 2016

FACT: NOTHING IS COSTLIER OR MORE DIFFICULT THAN GETTING A NEW CUSTOMER. Business owners agree. The referred customer is far superior to the one brought in by ‘cold’ advertising. Yet most business owners will invest more money to find new customers than getting referrals from current, happy customers. Millionaire...
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