How to Create & Use “Brand Identity” to Market, Advertise & Sell Technology Products
by
Chuck Pettis
Language: English
Release Date: July 1, 2001
In TechnoBrands, Chuck Pettis introduces the first published step-by-step process for building brands. While modern day branding has been around for more than a centuryeverybody knows the power of names such as Coca-Cola, Microsoft, GE, Disney, Intel, or Nokiavery few people know the secrets of branding...