Bill Vlasic: 2 books
Taken for a Ride
Cars, Crisis, And A Company Once Called
Language: English
Release Date: October 13, 2009
Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley...
Once Upon a Car
The Fall and Resurrection of America's Big Three Automakers--GM, Ford, and Chrysler
Language: English
Release Date: October 4, 2011
Once Upon a Car is the fascinating epic story of the rise, fall, and rebirth of the Big Three U.S. automakers, General Motors, Ford, and Chrysler. Written by Bill Vlasic, the Detroit bureau chief for the New York Times and acclaimed author of Taken for a Ride, this eye-opening, richly anecdotal work...