Bernard Marr: 13 books

Book cover of Perspectives on Intellectual Capital
by Bernard Marr
Language: English
Release Date: June 14, 2012

Perspectives on Intellectual Capital bridges the disciplinary gaps and facilitates knowledge transfer across disciplines, featuring views on intellectual capital from the fields of accounting, strategy, marketing, human resource management, operations management, information systems, and economics....
Book cover of The Intelligent Company

The Intelligent Company

Five Steps to Success with Evidence-Based Management

by Bernard Marr
Language: English
Release Date: March 10, 2010

Today's most successful companies are Intelligent Companies that use the best available data to inform their decision making. This is called Evidence-Based Management and is one of the fastest growing business trends of our times. Intelligent Companies bring together tools such as Business Intelligence,...
Book cover of Data Strategy

Data Strategy

How to Profit from a World of Big Data, Analytics and the Internet of Things

by Bernard Marr
Language: English
Release Date: April 3, 2017

Less than 0.5 per cent of all data is currently analyzed and used. However, business leaders and managers cannot afford to be unconcerned or sceptical about data. Data is revolutionizing the way we work and it is the companies that view data as a strategic asset that will survive and thrive. Bernard...
Book cover of Artificial Intelligence in Practice

Artificial Intelligence in Practice

How 50 Successful Companies Used AI and Machine Learning to Solve Problems

by Bernard Marr
Language: English
Release Date: April 15, 2019

Cyber-solutions to real-world business problems Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses...
Book cover of 25 Need-To-Know Key Performance Indicators
by Bernard Marr
Language: English
Release Date: September 24, 2014

Includes 10 handy do's and don'ts of using KPIs Want to measure the performance of your people and your business? Need a quick overview of the most useful KPIs and how to use them? Only want what you need to know, rather than reams of theory? With the critical Key Performance Indicators required...
Book cover of Key Performance Indicators (KPI)

Key Performance Indicators (KPI)

The 75 measures every manager needs to know

by Bernard Marr
Language: English
Release Date: June 21, 2012

By identifying and describing the most powerful financial and non-financial KPIs, this book will make life easier for you by defining them, explaining how and when they should be used and providing a rich library of KPIs that have been proven to significantly improve performance. The book presents...
Book cover of Big Data in Practice

Big Data in Practice

How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results

by Bernard Marr
Language: English
Release Date: March 22, 2016

The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required...
Book cover of Strategic Performance Management
by Bernard Marr, Dina Gray
Language: English
Release Date: August 6, 2012

This book is about strategic performance management for the Twenty-First Century organization. In a practical step-by-step approach it navigates readers though the identification, measurement, and management of the strategic value drivers as enables of superior performance. Using many real life case...
Book cover of Data-Driven HR

Data-Driven HR

How to Use Analytics and Metrics to Drive Performance

by Bernard Marr
Language: English
Release Date: April 3, 2018

Traditionally seen as a purely people function unconcerned with numbers, HR is now uniquely placed to use company data to drive performance, both of the people in the organization and the organization as a whole. Data-Driven HR is a practical guide which enables HR professionals to leverage the value...
Book cover of Big Data

Big Data

Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance

by Bernard Marr
Language: English
Release Date: January 9, 2015

Convert the promise of big data into real world results There is so much buzz around big data. We all need to know what it is and how it works - that much is obvious. But is a basic understanding of the theory enough to hold your own in strategy meetings? Probably. But what will set you apart...
Book cover of Key Performance Indicators For Dummies
by Bernard Marr
Language: English
Release Date: January 22, 2015

A complete guide to using KPIs to drive organisational performance Is your business on track to achieve success? Key Performance Indicators For Dummies covers the essential KPIs that are useful to all kinds of businesses, and includes more than 100 different ways leaders can monitor and drive...
Book cover of Key Business Analytics

Key Business Analytics

The 60+ Business Analysis Tools Every Manager Needs To Know

by Bernard Marr
Language: English
Release Date: February 10, 2016

Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities.     It includes analysis techniques within the following categories: Financial...
Book cover of Managing and Delivering Performance
by Bernard Marr
Language: English
Release Date: February 4, 2009

Performance management is at the top of agendas in most government and public organizations, as well as many not-for-profit organizations. In this follow up to his successful book, Strategic Performance Management, the author focuses on the unique challenges public sector organizations face when tackling...
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