Customer Service category: 721 books

Cover of Customer Relationship Management

Customer Relationship Management

Concept, Strategy, and Tools

by Werner Reinartz, V. Kumar
Language: English
Release Date: May 15, 2018

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps readers obtain a comprehensive grasp of CRM strategy, concepts and tools and provides all the necessary steps in managing profitable customer relationships....
Cover of Experience My Brand

Experience My Brand

How Successful Companies Develop Loyal Customers and Increase Profits

by Joe Tawfik
Language: English
Release Date: March 28, 2017

Author Joe Tawfik presents an assured collection of valuable insights in Experience My Brand that are based on his 25-plus years in senior management. His expertise as CEO of business services companies in particular underlies his assertion that to differentiate itself in the age of digital disruption,...
Cover of The Market-Driven Supply Chain

The Market-Driven Supply Chain

A Revolutionary Model for Sales and Operations Planning in the New On-Demand Economy

by Robert III, Lora CECERE, Gregory P. HACKETT
Language: English
Release Date: October 10, 2012

Using a sophisticated approach that unifies the three key areas of supply chain strategies, sales and operations planning (SOP), and lean manufacturing, The Market-Driven Supply Chain is the only book that takes a comprehensive approach to succeeding in today’s on-demand environment. You’ll learn...
Cover of Successful Customer Relationship Management Programs and Technologies
by
Language: English
Release Date: March 31, 2012

The field of Customer Relationship Management (CRM) has broadened greatly in recent years as technological applications have expanded. Successful Customer Relationship Management Programs and Technologies: Issues and Trends offers the latest research and developments for researchers, practitioners, and...
Cover of Lead With Your Customer, 2nd Edition

Lead With Your Customer, 2nd Edition

Transform Culture and Brand into World-Class Excellence

by Mark David Jones, J. Jeff Kober
Language: English
Release Date: February 1, 2019

Your one-stop shop for world-class results The most admired organizations in the world have the same basic resources that you have—offices, computers, pencils, pens, phones, Internet, people. The primary difference is the way they use those resources. How do successful organizations consistently...
Cover of How to Measure Customer Satisfaction
by Nigel Hill, John Brierley
Language: English
Release Date: July 5, 2017

Customer satisfaction and loyalty are key differentiators between the better and poorer performing businesses in most markets. Satisfaction drives loyalty and loyalty drives business performance. This new edition of How to Measure Customer Satisfaction takes readers step-by-step through designing...
Cover of Customer Experience im Zeitalter des Kunden

Customer Experience im Zeitalter des Kunden

Best Practices, Lessons Learned und Forschungsergebnisse

by
Language: German
Release Date: December 20, 2017

Dieser Band widmet sich Themen zum Customer Experience Management und bietet anhand von Best-Practice-Beispielen unterschiedlichster Branchen, Fallstudien und empirischen Untersuchungen einen umfassenden Überblick.  Im Zeitalter des Kunden werden auf Dauer nur die Unternehmen erfolgreich...
Cover of Excellence Wins

Excellence Wins

A No-Nonsense Guide to Becoming the Best in a World of Compromise

by Horst Schulze
Language: English
Release Date: March 5, 2019

Jim Collins, author of Good to Great, co-author of Built to Last: "Horst Schulze created a culture of service that should be a model for all of us. By committing to the highest standards of professionalism - and creating the right systems to achieve them - he inspired thousands to embrace the...
Cover of Slow Down, Sell Faster!

Slow Down, Sell Faster!

Understand Your Customer's Buying Process and Maximize Your Sales

by Kevin Davis
Language: English
Release Date: January 5, 2011

The biggest mistake salespeople make in their careers is equating a faster pitch with a faster close. Author Kevin Davis shows readers how to slow down and focus on the customer buying process, so they can identify and quantify customers’ real needs--and adapt their sales pitches accordingly. Slow...
Cover of Would You Do That to Your Mother?

Would You Do That to Your Mother?

The "Make Mom Proud" Standard for How to Treat Your Customers

by Jeanne Bliss
Language: English
Release Date: May 8, 2018

**Customer experience pioneer Jeanne Bliss shows why “Make Mom Proud” companies outperform their competition. Her 5-step guide to customer experience and culture transformation makes this achievement possible. Bliss urges companies to** make business persona**l to earn ardent fans and admirers,...
Cover of Customer Retention: The Basics
by Janet Amber
Language: English
Release Date: August 26, 2018

Thank you for your interest in this booklet.  The "The Basics" series, is a series of booklets designed to help you get the basics or foundations about a subject.  Time is one of our most precious resources and as such it does not comeback, for that reason the Amber siblings have created...
Cover of Customer Relationship Management and the Social and Semantic Web
by
Language: English
Release Date: August 31, 2011

The ever-growing influence of the Internet has caused a paradigm shift in relationships between customers and companies. New types of interaction introduced by Web 1.0 have undergone a dramatic change in quantity and quality with the advent of Web 2.0. Web 3.0, better known as the Semantic Web, will...
Cover of Reach

Reach

Cultivate Customer Loyalty and Reap Intel

by Ellen Wunder
Language: English
Release Date: February 23, 2016

Customers are at the core of every aspect of business. This simple fact makes it crucial to cultivate customer loyalty. Even for the best companies, identifying the disconnect between attempts to be great in the eyes of customers and how customers actually respond is not always an easy task. That’s...
Cover of Fuzzy Methods for Customer Relationship Management and Marketing
by
Language: English
Release Date: January 31, 2012

Information overload has made it increasingly difficult to analyze large amounts of data and generate appropriate management decisions. Furthermore, data is often imprecise and will include both quantitative and qualitative elements. For these reasons, it is important to extend traditional decision making...
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