Consumer category: 1529 books

Cover of Clark's Big Book of Bargains

Clark's Big Book of Bargains

Clark Howard Teaches You How to Get the Best Deals

by Clark Howard, Mark Meltzer
Language: English
Release Date: April 23, 2003

Clark Howard, the bestselling author of Get Clark Smart and host of the nationally syndicated radio program The Clark Howard Show, wants to show you how to get the best bang for your buck--whether you are at the supermarket, buying new clothes, renovating your home, or going to the movies. Learn how...
Cover of Best tips to become a professional Trader

Best tips to become a professional Trader

How to turn $300 into $50,000 in one year trading Cryptocurrency

by Pham Hoang Minh
Language: English
Release Date: May 14, 2018

We explain how to trade cryptocurrency for beginners. To start trading cryptocurrency you need to choose a cryptocurrency wallet and an exchange to trade on. From there it is as simple as filling out a form and waiting for the transaction to process (once your information is verified with the...
Cover of The Simple Guide To Coffee
by Chris Scott
Language: English
Release Date: October 29, 2012

The Simple Guide to Coffee is a short easy to read guide to one of the world’s favourite beverages. The guide looks at where coffee comes from, how it is harvested and processed and most importantly how to make your cup of coffee taste wonderful. We start our story by looking at the two main types...
Cover of The Difference

The Difference

How Anyone Can Prosper in Even The Toughest Times

by Jean Chatzky
Language: English
Release Date: March 10, 2009

Can you really start from nothing and become truly secure financially? What’s the difference between you and Warren Buffett? Between you and your boss? Or between you and your successful neighbor? What do the financially comfortable have that you don’t? It’s not that those people...
Cover of The Complete Idiot's Guide to Great Customer Service
by Ron Karr
Language: English
Release Date: January 13, 2003

You're no idiot, of course. You skillfully manage your kids' temper tantrums, diplomatically handle office politics, and even pleasantly deal with your friends' bickering. But when it comes to handling customer service, you feel utterly lost. It's time to make great customer service an indispensable...
Cover of Driving Customer Equity

Driving Customer Equity

How Customer Lifetime Value Is Reshaping Corporate Strategy

by Valarie A. Zeithaml, Katherine N Lemon, Roland T Rust
Language: English
Release Date: February 21, 2001

In their efforts to become more customer-focused, companies everywhere find themselves entangled in outmoded systems, metrics, and strategies rooted in their product-centered view of the world. Now, to ease this shift to a customer focus, marketing strategy experts Roland T. Rust, Valarie A. Zeithaml,...
Cover of Writing Grants for Individuals
by Mark Crossthwaite
Language: English
Release Date: April 27, 2013

If you have some time and patience this book will show you where to find the funding, what to look for and how to put the package together. This book is intended for the Individual and not for Non-Profit organizations wanting to secure funding. Most people are surprised to learn that they do qualify for a grant, even if they didn’t think they did.
Cover of Marketing to Millennials

Marketing to Millennials

Reach the Largest and Most Influential Generation of Consumers Ever

by Jeff Fromm, Christie Garton
Language: English
Release Date: July 10, 2013

The jokes at the Millennials’ expense are aplenty, but not nearly as much as the $200 billion in buying power they now wield as they enter their peak earning and spending years. Love it or loathe it, you are doing business in their domain now, and your future depends on your ability to successfully...
Cover of Shopper Marketing

Shopper Marketing

How to Increase Purchase Decisions at the Point of Sale

by Ville Maila, Markus Ståhlberg
Language: English
Release Date: February 3, 2012

Shopper Marketing details how marketers can influence the buying decision in-store. The 35 contributors from top companies around the world have packed the book with practical advice on shopper needs and trends, retail environments, effective packaging and much more to equip product and brand managers,...
Cover of Why Work for Someone Else
by Shawn Thomas
Language: English
Release Date: August 2, 2016

This short but to the point story is one that is worth the price of admission. It only gives you decisions based on the pros and cons of having your own business it's up to you to act on it or not.
Cover of Talk Triggers

Talk Triggers

The Complete Guide to Creating Customers with Word of Mouth

by Jay Baer, Daniel Lemin
Language: English
Release Date: October 2, 2018

Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as...
Cover of The Good Life for Less

The Good Life for Less

Giving Your Family Great Meals, Good Times, and a Happy Home on a Budget

by Amy Allen Clark, Jana Murphy
Language: English
Release Date: January 2, 2013

When Amy Clark and her husband found themselves in unexpected financial trouble right before the birth of their first child, they quickly learned the importance of smart budgeting and making a little money go a long way. In this book, Amy offers up a clever lifestyle plan that is long on creativity...
Cover of Get Clients Now! (TM)

Get Clients Now! (TM)

A 28-Day Marketing Program for Professionals, Consultants, and Coaches

by C. Hayden
Language: English
Release Date: May 28, 2013

Knowing where to spend your marketing dollars was a lot easier in the days when the choices were commercials, magazines, and billboards. But now life in twenty-first-century America has become one gigantic 24/7 commercial, with no limit to ways of getting your brand in front of your customers. But...
Cover of Lectures on Behavioral Macroeconomics
by Paul De Grauwe
Language: English
Release Date: October 14, 2012

In mainstream economics, and particularly in New Keynesian macroeconomics, the booms and busts that characterize capitalism arise because of large external shocks. The combination of these shocks and the slow adjustments of wages and prices by rational agents leads to cyclical movements. In this book,...
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