Marketing category: 13176 books
by Joe Pulizzi, Newt Barrett
Language: English
Release Date: May 2, 2009
Language: English
Release Date: May 2, 2009
Connect to customers with compelling content!
The rules of marketing have changed. Instead of loud claims of product superiority, what customers really want is valuable content that will improve their lives. Get Content Get Customers explains how to develop compelling content and seamlessly...
by Jonny Rose
Language: Spanish
Release Date: October 10, 2017
Language: Spanish
Release Date: October 10, 2017
Dentro de Marketing en Instagram encontrará todos los secretos de Instagram que necesita saber para construir una marca, promocionarse, ganar seguidores y hacer crecer su negocio con Instagram. Instagram comprende más de 700 millones de usuarios, lo cual es una gran audiencia cautiva para su...
by Gosia Furmanik
Language: English
Release Date: February 15, 2015
Language: English
Release Date: February 15, 2015
'Your Ultimate Marketing Guide to Blogging and Content Creation' endeavours to point out and explain six crucial elements of the successful marketing strategy for bloggers and small businesses. It covers a range of marketing activities you could try as a blogger or a small business owner...
The New Rules of Marketing and PR
How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly
Language: English
Release Date: July 10, 2017
The international bestseller—now in a new edition
When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the 'next big thing.'
The...
Email Marketing Informer
Internet Marketing Made Easy, #1
Language: English
Release Date: December 13, 2015
Confused about how to make Email Marketing work for you and how it can make you money?
Already using Email Marketing but want some great information on how to make it more effective?
Welcome to the Email Marketing Informer.
From the basics to the more advanced and a superb Bonus...
42 Rules of Product Management (2nd Edition)
Learn the Rules of Product Management from Leading Experts around the World
Language: English
Release Date: December 15, 2009
'42 Rules of Product Management (2nd Edition)' is a collection of product management wisdom from forty experts from around the world. The goal of this book is to expose you to the wisdom and knowledge from a group of the world's leading product management experts. Among the contributors, there are...
by Anonymous
Language: English
Release Date: March 3, 2015
Language: English
Release Date: March 3, 2015
Finally ... The Gurus Social Media Secrets Revealed! Social media is a powerful tool that smart entrepreneurs learn to take advantage of and use to their fullest ability. There are many different ways that you can ensure that you are getting the most out of your social media and getting the best...
Marketing in the Participation Age
A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage
Language: English
Release Date: November 7, 2012
Turn intrinsic human desires into your most powerful marketing tool. Marketing in the Participation Age shows you how to rethink marketing. Transform consumers into active participants for your brand by capturing their interest, empowering them to contribute, and developing meaningful relationships...
The Marketing Accountability Imperative
Driving Superior Returns on Marketing Investments
Language: English
Release Date: February 17, 2009
Making accountable marketing decisions to improve the efficiency of spending
In this practical guide, Prophet CEO Michael Dunn teams up with marketing effectiveness expert Chris Halsall to help marketing managers and CMOs make better marketing spending decisions and better evaluate the success or...
Punk Marketing
Get Off Your Ass and Join the Revolution
Language: English
Release Date: October 13, 2009
The marketing revolution is here, so get on the right side of the barricade and become a part of it! Let's thank Mr. and Mrs. Consumer and their little Consumerlings who have seized power from the corporations and are now firmly in control.
In Punk Marketing, Laermer and Simmons take an irreverent,...
by Flite Inc.
Language: English
Release Date: March 14, 2013
Language: English
Release Date: March 14, 2013
Agile marketing is about taking small steps, minimizing risk, and failing fast — all in an effort to figure out what works as efficiently as possible.As a methodology, it focuses on an iterative approach to planning and executing, learning quickly, and having a bias towards action. Agile...
by Anonymous
Language: English
Release Date: August 24, 2014
Language: English
Release Date: August 24, 2014
Literally Flood Your Business With Leads And Brand Yourself As The Next Top Network Marketer With These Top Secret Network Marketing Techniques!
Fully Equip Yourself With Everything You Need To Dominate A Billion Dollar Industry And Literally Make People Throw Cash At You To Learn Your Network...
by Mark Nelson
Language: English
Release Date: December 24, 2016
Language: English
Release Date: December 24, 2016
Whether you're rebuilding your marketing program from the ground up or leading the first campaign of your career, this course will help you lay the foundation for a successful marketing endeavor. . Learn the marketing's role in an organization; provides frameworks for analyzing a business,...
by The KPI Examples Review
Language: English
Release Date: November 17, 2016
Language: English
Release Date: November 17, 2016
In this report we define the best marketing metrics and KPIs based on the web search data in 2015. All marketing KPI were divided by the five categories of indicators: sales effectiveness measures, customer (crm) metrics, product pricing indicators, promotion efficiency measures and brand metrics...