Engaging Consumers through Branded Entertainment and Convergent Media

Nonfiction, Computers, Internet, Electronic Commerce, Business & Finance, Marketing & Sales, Social & Cultural Studies, Social Science

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Big bigCover of Engaging Consumers through Branded Entertainment and Convergent Media

More books from IGI Global

bigCover of the book SMEs and Open Innovation by

bigCover of the book Handbook of Research on TPACK in the Digital Age by

bigCover of the book Advanced Systems for Improved Public Healthcare and Disease Prevention by

bigCover of the book Recent Challenges and Advances in Geotechnical Earthquake Engineering by

bigCover of the book Leadership and Personnel Management by

bigCover of the book Learning Strategies and Constructionism in Modern Education Settings by

bigCover of the book Digital Marketing Strategies for Fashion and Luxury Brands by

bigCover of the book Technology Leadership for Innovation in Higher Education by

bigCover of the book World University Rankings and the Future of Higher Education by

bigCover of the book Marketing Strategies for Higher Education Institutions by

bigCover of the book Optimizing Contemporary Application and Processes in Open Source Software by

bigCover of the book Developing Metadata Application Profiles by

bigCover of the book Sociotechnical Enterprise Information Systems Design and Integration by

bigCover of the book Critical Information Infrastructure Protection and Resilience in the ICT Sector by

bigCover of the book Multimedia Services and Applications in Mission Critical Communication Systems by

We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy