Craig Simpson: 13 books

Reported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing’s Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business...

Distilling the wisdom of the world’s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective...

When Dr Kate Shawcross is kidnapped by a Taliban leader - Masud - he plans to hold her hostage. Kate is the daughter of a US senator and Masud demands $1 million for her release. No money will be paid, so Major Nathan Connor and his Delta Force team are assigned to rescue her. But with...

When a Predator drone is hijacked by Taliban forces and used to kill US marines, Major Nathan Connor and his Delta Force unit are deployed to destroy it. The only problem is Connor must also keep a promise -- to find and protect his dead friend's son, Hassan. Delta Force burst into action...

The news isn't good: 347 prisoners have escaped from a prison in Kandahar. One of the prisoners is Jabir Hassani -- a Taliban warlord and old enemy of Major Connor. Now Connor and his Delta Force unit must bring back two men kidnapped during the break out, and kill or capture Hassani, who is planning...

It's D-Day, 6th June 1944. Ten minutes after midnight. A small British force is flying over Occupied France on what is virtually a suicide mission - they must capture a bridge before German forces guarding it can blow it up. There's no room for error. They must cast fear aside in this race against...

NORWAY, OCTOBER 1940 Norway, a country invaded by the Nazis. Finn Gunnersen and best friend, Loki Larson, are determined to fight back. Joining the Resistance, they risk arrest, torture and execution. They also don't know who to trust. When vital secrets fall into their hands and the...

FRANCE, JANUARY 1941 The Second World War is raging and Britain is staring at defeat. Intelligence indicates that the Nazis have built a deadly weapon on the French coast. Could a Death Ray really exist? There's only one way to find out - to steal it. Finn, Loki and Freya are fully trained...

A British secret agent is photographing top secret German files when he is unexpectedly interrupted, and the alarm is raised. What follows is a desperate battle for survival as Jaques is pursued, hiding where he can and not able to trust anyone. He must find a path out of Occupied France to get the...

Norway, September 1943 For brothers Marek and Olaf, a hunting trip out on the frozen Hardanger plateau offers a brief chance to escape the German occupation. But returning home they witness the horror of their father's arrest by the Gestapo and the start of a brutal regime under the evil Lieutenant...

The Taliban launch a deadly attack in the first step of their new offensive. Delta Force are assigned to strike back! The team must HALO drop into the mountains, hook up with their contact, find Mullah Khan - the Taliban leader - then take him out. But when one of the team is killed, it looks like...

Wise (1806-76) was extremely active on the Virginia and national political scene from the early 1830s to the mid-1860s, drawing popular support because of his projection of hopefulness and energy. Regarded as eccentric, Wise is given, in this study, an interpretation that finds consistency in his...

A deadly confrontation at Kent State University between Vietnam War protesters and members of the Ohio National Guard occurred in the afternoon on May 4, 1970. What remained, along with the tragic injuries and lives lost, was a remarkable array of conflicting interpretations and theories about what...