You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side

Nonfiction, Home & Garden, Antiques & Collectibles, Dolls, Reference & Language, Law, Intellectual Property, Business & Finance, Business Reference, Corporate History
Cover of the book You Don't Own Me: How Mattel v. MGA Entertainment Exposed Barbie's Dark Side by Orly Lobel, W. W. Norton & Company
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Author: Orly Lobel ISBN: 9780393254082
Publisher: W. W. Norton & Company Publication: November 14, 2017
Imprint: W. W. Norton & Company Language: English
Author: Orly Lobel
ISBN: 9780393254082
Publisher: W. W. Norton & Company
Publication: November 14, 2017
Imprint: W. W. Norton & Company
Language: English

“A hair-raising account of a Barbie Dreamhouse-size Jarndyce and Jarndyce.”—Jill Lepore, The New Yorker

This provocative work spotlights the legal battles between behemoth Mattel and audacious MGA over incredibly successful toys and the ownership of an idea. Law professor Orly Lobel deeply researched this riveting story, interviewing those involved, to draw attention to the contentious debate over creativity and intellectual property. She also explores female images and how we market cultural icons, from the doll that inspired all-American Barbie to the defiant, anti-establishment Bratz—the only doll to outsell Barbie in any year.

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“A hair-raising account of a Barbie Dreamhouse-size Jarndyce and Jarndyce.”—Jill Lepore, The New Yorker

This provocative work spotlights the legal battles between behemoth Mattel and audacious MGA over incredibly successful toys and the ownership of an idea. Law professor Orly Lobel deeply researched this riveting story, interviewing those involved, to draw attention to the contentious debate over creativity and intellectual property. She also explores female images and how we market cultural icons, from the doll that inspired all-American Barbie to the defiant, anti-establishment Bratz—the only doll to outsell Barbie in any year.

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