Writing on the Wall

The Campaign for Commonsense Business

Business & Finance
Cover of the book Writing on the Wall by Geoff Burch, Wiley
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Geoff Burch ISBN: 9780857082633
Publisher: Wiley Publication: June 28, 2011
Imprint: Capstone Language: English
Author: Geoff Burch
ISBN: 9780857082633
Publisher: Wiley
Publication: June 28, 2011
Imprint: Capstone
Language: English

This is the business book we have been waiting for. Whilst we watch in horror as the consultants, the gurus and the management experts interfere with our jobs and lives with no apparent benefit, along comes this latest book from Geoff Burch that confirms that all our fears were true.This waspish, funny and often downright vicious expose of everything from marketing to HRM and even change management leaves no stone unturned and no taboo untrampled.But this is no mere hatchet job. Writing on the Wall exposes the stupidity of fashionable management fads, but by stripping the subject to the bone, the true secrets are uncovered. By facing the stark truth of poor products, difficult customers and mutinous staff, Burch is able to show, with bizarre examples such as the child with the squashed head, and hard hitting advice such as "smile or sling your hook", just how we can make success inevitable.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This is the business book we have been waiting for. Whilst we watch in horror as the consultants, the gurus and the management experts interfere with our jobs and lives with no apparent benefit, along comes this latest book from Geoff Burch that confirms that all our fears were true.This waspish, funny and often downright vicious expose of everything from marketing to HRM and even change management leaves no stone unturned and no taboo untrampled.But this is no mere hatchet job. Writing on the Wall exposes the stupidity of fashionable management fads, but by stripping the subject to the bone, the true secrets are uncovered. By facing the stark truth of poor products, difficult customers and mutinous staff, Burch is able to show, with bizarre examples such as the child with the squashed head, and hard hitting advice such as "smile or sling your hook", just how we can make success inevitable.

More books from Wiley

Cover of the book Change Leader by Geoff Burch
Cover of the book Managing Liquidity in Banks by Geoff Burch
Cover of the book The Cerebellum by Geoff Burch
Cover of the book Getting Naked by Geoff Burch
Cover of the book Die Bierbrauerei by Geoff Burch
Cover of the book Money Mindset by Geoff Burch
Cover of the book The Basics of Financial Econometrics by Geoff Burch
Cover of the book Asthma For Dummies by Geoff Burch
Cover of the book Diary of a Hedgehog by Geoff Burch
Cover of the book Physical Properties of Concrete and Concrete Constituents by Geoff Burch
Cover of the book Handbook of Orthognathic Treatment by Geoff Burch
Cover of the book An Imaginary Racism by Geoff Burch
Cover of the book What's Wrong with China by Geoff Burch
Cover of the book Business Statistics For Dummies by Geoff Burch
Cover of the book The Responsibility Revolution by Geoff Burch
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy