Author: | Stephen Ball | ISBN: | 9781488535352 |
Publisher: | Emereo Publishing | Publication: | February 3, 2014 |
Imprint: | Emereo Publishing | Language: | English |
Author: | Stephen Ball |
ISBN: | 9781488535352 |
Publisher: | Emereo Publishing |
Publication: | February 3, 2014 |
Imprint: | Emereo Publishing |
Language: | English |
There has never been a Web Analytics Guide like this.
It contains 45 answers, much more than you can imagine; comprehensive answers and extensive details and references, with insights that have never before been offered in print. Get the information you need--fast! This all-embracing guide offers a thorough view of key knowledge and detailed insight. This Guide introduces what you want to know about Web Analytics.
A quick look inside of some of the subjects covered: Web analytics - Page tagging, Marketing research - The Evolution of Marketing Research (MR), Mobile Web - Limitations, Web analytics - Problems with cookies, JavaScript Use in web pages, Google Chrome - Usage, Windows XP - Market share, Usable - Other methods, Atomz, Web analytics - On-site web analytics technologies, Google Analytics - Limitations, Browser security Security, Urchin (software), FeedBurner - Services, Hitwise - History, Usability - Other methods, comScore History, Behavioral advertising - Onsite Behavioral Targeting, Quantcast - Quantcast Measure for Apps, Web analytics - On-site web analytics - definitions, Web analytics - Click analytics, Alexa Internet Toolbar, Web analytics - Logfile analysis vs page tagging, Alexa Internet 2009 redesign, Criticism of Facebook - Click fraud, Test and Learn - Test and learn software, Business Process Discovery - Application / techniques, Web analytics - Other methods, Web analytics - The hotel problem, Web analytics - Advantages of page tagging, Microsoft SharePoint 2010 - Microsoft SharePoint Standard, Behavioral targeting Onsite Behavioral Targeting, Web analytics - New visitors + Repeat visitors unequal to total visitors, Linux operating system - Market share and uptake, RSS tracking - Method 3, Analytics - Marketing optimization, Cloud application - Accelerated feature delivery, and much more...
There has never been a Web Analytics Guide like this.
It contains 45 answers, much more than you can imagine; comprehensive answers and extensive details and references, with insights that have never before been offered in print. Get the information you need--fast! This all-embracing guide offers a thorough view of key knowledge and detailed insight. This Guide introduces what you want to know about Web Analytics.
A quick look inside of some of the subjects covered: Web analytics - Page tagging, Marketing research - The Evolution of Marketing Research (MR), Mobile Web - Limitations, Web analytics - Problems with cookies, JavaScript Use in web pages, Google Chrome - Usage, Windows XP - Market share, Usable - Other methods, Atomz, Web analytics - On-site web analytics technologies, Google Analytics - Limitations, Browser security Security, Urchin (software), FeedBurner - Services, Hitwise - History, Usability - Other methods, comScore History, Behavioral advertising - Onsite Behavioral Targeting, Quantcast - Quantcast Measure for Apps, Web analytics - On-site web analytics - definitions, Web analytics - Click analytics, Alexa Internet Toolbar, Web analytics - Logfile analysis vs page tagging, Alexa Internet 2009 redesign, Criticism of Facebook - Click fraud, Test and Learn - Test and learn software, Business Process Discovery - Application / techniques, Web analytics - Other methods, Web analytics - The hotel problem, Web analytics - Advantages of page tagging, Microsoft SharePoint 2010 - Microsoft SharePoint Standard, Behavioral targeting Onsite Behavioral Targeting, Web analytics - New visitors + Repeat visitors unequal to total visitors, Linux operating system - Market share and uptake, RSS tracking - Method 3, Analytics - Marketing optimization, Cloud application - Accelerated feature delivery, and much more...