UX Redefined

Winning and Keeping Customers with Enhanced Usability and User Experience

Nonfiction, Health & Well Being, Psychology, Occupational & Industrial Psychology, Business & Finance, Marketing & Sales
Cover of the book UX Redefined by Johannes Robier, Springer International Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Johannes Robier ISBN: 9783319210629
Publisher: Springer International Publishing Publication: September 15, 2015
Imprint: Springer Language: English
Author: Johannes Robier
ISBN: 9783319210629
Publisher: Springer International Publishing
Publication: September 15, 2015
Imprint: Springer
Language: English

Customers consider many crucial factors, even subconsciously, when purchasing a product or engaging a service provider, consequently building a sense of trust which is decisive towards their user experience through to customer experience. This book helps companies understand how to structurally develop, communicate, and promote reasons for customers to buy products and services, starting from the psychological basis of communicating information and moving on to methodical applications. It is based on a psychological perspective in understanding the customers’ reasons to believe in product or service offerings; promotes a way towards simplicity of business anchoring on emotion and experience; helps learn the tactics of systematic persuasion.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Customers consider many crucial factors, even subconsciously, when purchasing a product or engaging a service provider, consequently building a sense of trust which is decisive towards their user experience through to customer experience. This book helps companies understand how to structurally develop, communicate, and promote reasons for customers to buy products and services, starting from the psychological basis of communicating information and moving on to methodical applications. It is based on a psychological perspective in understanding the customers’ reasons to believe in product or service offerings; promotes a way towards simplicity of business anchoring on emotion and experience; helps learn the tactics of systematic persuasion.

More books from Springer International Publishing

Cover of the book Performance for Resilience by Johannes Robier
Cover of the book The Political Economy of Russian Aluminium by Johannes Robier
Cover of the book Computer Aided Systems Theory – EUROCAST 2017 by Johannes Robier
Cover of the book Interactive Collaborative Robotics by Johannes Robier
Cover of the book Endoscopy in Pediatric Inflammatory Bowel Disease by Johannes Robier
Cover of the book Trauma and Combat Critical Care in Clinical Practice by Johannes Robier
Cover of the book Design, User Experience, and Usability. User Experience in Advanced Technological Environments by Johannes Robier
Cover of the book Nanoscale Surface Modification for Enhanced Biosensing by Johannes Robier
Cover of the book Trusted Computing for Embedded Systems by Johannes Robier
Cover of the book Computer Vision, Imaging and Computer Graphics - Theory and Applications by Johannes Robier
Cover of the book The Failure of Financial Regulation by Johannes Robier
Cover of the book Byzantine Ecocriticism by Johannes Robier
Cover of the book Advances in Human Factors in Communication of Design by Johannes Robier
Cover of the book Human-Computer Interaction – INTERACT 2017 by Johannes Robier
Cover of the book Handbook of Modern Sensors by Johannes Robier
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy