Type on Screen

A Critical Guide for Designers, Writers, Developers, and Students

Nonfiction, Art & Architecture, General Art, Graphic Art & Design, Commercial Illustration
Cover of the book Type on Screen by Ellen Lupton, Maryland Institute College of Art, Princeton Architectural Press
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Author: Ellen Lupton, Maryland Institute College of Art ISBN: 9781616893460
Publisher: Princeton Architectural Press Publication: August 12, 2014
Imprint: Princeton Architectural Press Language: English
Author: Ellen Lupton, Maryland Institute College of Art
ISBN: 9781616893460
Publisher: Princeton Architectural Press
Publication: August 12, 2014
Imprint: Princeton Architectural Press
Language: English

The long awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies—from electronic publications and websites to videos and mobile devices—this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. Type on Screen is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The long awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies—from electronic publications and websites to videos and mobile devices—this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. Type on Screen is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.

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