Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments

Nonfiction, Computers, Advanced Computing, Virtual Reality, Business & Finance, Marketing & Sales
Cover of the book Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments by , IGI Global
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781466623460
Publisher: IGI Global Publication: July 31, 2012
Imprint: Business Science Reference Language: English
Author:
ISBN: 9781466623460
Publisher: IGI Global
Publication: July 31, 2012
Imprint: Business Science Reference
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
The ever evolving World Wide Web provides more opportunities and challenges than ever before. Understanding marketing concepts and new and emerging methods for this digital landscape is the key to online success. Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments provides a broad and comprehensive international coverage of subjects, issues, and current trends relating to all areas of online marketing. Emphasis is highly placed on research articles, case studies, and book reviews that seek to connect theory with application, identifying best practices in online marketing. In this respect, this book links both theoretical and practical approaches of online marketing to make a proactive contribution to the field perfect for researchers, practitioners, entrepreneurs, policymakers, and educators.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
The ever evolving World Wide Web provides more opportunities and challenges than ever before. Understanding marketing concepts and new and emerging methods for this digital landscape is the key to online success. Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments provides a broad and comprehensive international coverage of subjects, issues, and current trends relating to all areas of online marketing. Emphasis is highly placed on research articles, case studies, and book reviews that seek to connect theory with application, identifying best practices in online marketing. In this respect, this book links both theoretical and practical approaches of online marketing to make a proactive contribution to the field perfect for researchers, practitioners, entrepreneurs, policymakers, and educators.

More books from IGI Global

Cover of the book Media Law, Ethics, and Policy in the Digital Age by
Cover of the book Methodologies and Applications for Chemoinformatics and Chemical Engineering by
Cover of the book Technology Use and Research Approaches for Community Education and Professional Development by
Cover of the book International Tourism and Hospitality in the Digital Age by
Cover of the book Improving Health Management through Clinical Decision Support Systems by
Cover of the book Logistics and Transport Modeling in Urban Goods Movement by
Cover of the book Spatial Analysis Techniques Using MyGeoffice® by
Cover of the book Biologically Inspired Networking and Sensing by
Cover of the book Handbook of Research on Nanoscience, Nanotechnology, and Advanced Materials by
Cover of the book Digital Access and E-Government by
Cover of the book Intelligent Multidimensional Data and Image Processing by
Cover of the book Teaching and Learning in 3D Immersive Worlds by
Cover of the book Online Collaboration and Communication in Contemporary Organizations by
Cover of the book Technological Applications and Advancements in Service Science, Management, and Engineering by
Cover of the book E-Health Technologies and Improving Patient Safety: Exploring Organizational Factors by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy