The Smart Entrepreneur
Part I: Idea Creation & Evaluation
Business & Finance, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
| Author: | Bart Clarysse, Sabrina Kiefer | ISBN: | 9781907642456 |
| Publisher: | Elliott & Thompson | Publication: | June 8, 2011 |
| Imprint: | Elliott & Thompson | Language: | English |
| Author: | Bart Clarysse, Sabrina Kiefer |
| ISBN: | 9781907642456 |
| Publisher: | Elliott & Thompson |
| Publication: | June 8, 2011 |
| Imprint: | Elliott & Thompson |
| Language: | English |
The Smart Entrepreneur features real-life case studies as well as in-depth analysis by authors with direct experience of developing start-ups and venture coaching. Also available as a full ebook and print edition, here The Smart Entrepreneur has been divided into four mini-manuals: Idea creation and evaluation; From idea to business proposition; Proof of concept; and Marshalling resources. Each section offers practical advice and guidance to cover all aspects of your venture, from building a smart business proposition to assembling a dynamic team, carrying out affordable yet effective market research and seeking investment.
Part I looks at how business ideas are matched with credible opportunities, whether you're starting from a perceived market or from a technology or competence that you'd like to commercialize. We emphasize the importance of considering a range of possibilities and evaluating each new idea with respect to existing alternatives already on the market, and perhaps modifying or improving it accordingly.
The Smart Entrepreneur features real-life case studies as well as in-depth analysis by authors with direct experience of developing start-ups and venture coaching. Also available as a full ebook and print edition, here The Smart Entrepreneur has been divided into four mini-manuals: Idea creation and evaluation; From idea to business proposition; Proof of concept; and Marshalling resources. Each section offers practical advice and guidance to cover all aspects of your venture, from building a smart business proposition to assembling a dynamic team, carrying out affordable yet effective market research and seeking investment.
Part I looks at how business ideas are matched with credible opportunities, whether you're starting from a perceived market or from a technology or competence that you'd like to commercialize. We emphasize the importance of considering a range of possibilities and evaluating each new idea with respect to existing alternatives already on the market, and perhaps modifying or improving it accordingly.
