The Real Deal...Public Opinion, PR, Advertising
Business & Finance, Marketing & Sales, Public Relations
| Author: | Harvey Radin | ISBN: | 9781458100016 |
| Publisher: | Harvey Radin | Publication: | June 18, 2011 |
| Imprint: | Smashwords Edition | Language: | English |
| Author: | Harvey Radin |
| ISBN: | 9781458100016 |
| Publisher: | Harvey Radin |
| Publication: | June 18, 2011 |
| Imprint: | Smashwords Edition |
| Language: | English |
Profound, entertaining, even irreverent observations about public opinion, PR and advertising. Written by a veteran corporate communications executive recently featured in Business Insider and American Banker. As a communications executive, Harvey Radin was responsible for PR, media relations and crisis communications management. He influenced opinion of such serious issues as financial privacy, bank fees, the ATM surcharge and corporate mergers and acquisitions.
Profound, entertaining, even irreverent observations about public opinion, PR and advertising. Written by a veteran corporate communications executive recently featured in Business Insider and American Banker. As a communications executive, Harvey Radin was responsible for PR, media relations and crisis communications management. He influenced opinion of such serious issues as financial privacy, bank fees, the ATM surcharge and corporate mergers and acquisitions.
