The Power of foursquare: 7 Innovative Ways to Get Your Customers to Check In Wherever They Are

Business & Finance, Marketing & Sales, Advertising & Promotion
Cover of the book The Power of foursquare: 7 Innovative Ways to Get Your Customers to Check In Wherever They Are by Carmine Gallo, McGraw-Hill Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Carmine Gallo ISBN: 9780071775830
Publisher: McGraw-Hill Education Publication: October 14, 2011
Imprint: McGraw-Hill Education Language: English
Author: Carmine Gallo
ISBN: 9780071775830
Publisher: McGraw-Hill Education
Publication: October 14, 2011
Imprint: McGraw-Hill Education
Language: English

Connect with Your Customers. Anytime. Anywhere.

One million new users per month. Twenty-three check-ins per second. Millions of people—in every city, in every country, on every continent, and even from the Space Station—are vying to become mayors of their favorite shopping locations. What is foursquare and why has it become the hottest customer magnet ever conceived?

Foursquare is a social, mobile networking app that empowers customers to check in at businesses and share their locations with friends through smartphones and PDAs. A pioneer in location-based services (LBS), foursquare invites your customers to experiment, to compete, to share, and to have deeper, more meaningful interactions with your products and services.

Internationally bestselling author Carmine Gallo not only has had unprecedented first-hand access to foursquare’s founders, he also has interviewed dozens of business owners and marketers who have revolutionized their businesses through The Power of foursquare.

You’ll discover the ice-cream chain that heated up sales dramatically, the nonprofit organization that raised $50,000, and the matchmaker who owes her entire business to foursquare. You’ll learn from fascinating case studies of major companies with active foursquare partnerships, including:

  • The American Red Cross
  • Jimmy Choo, London
  • Chili’s Grill & Bar
  • Bravo
  • NASA
  • RadioShack

Your customers are out there, constantly searching for places to go, games to play, and things to buy. Leverage The Power of foursquare and your customers will be in constant competition with each other over who loves your products and services the most.

Praise for The Power of foursquare

“The power to reach buyers at the exact time and the exact place they’re looking for what you offer has massive implications for all kinds of businesses worldwide. Carmine Gallo expertly shows you how to tap into the foursquare revolution, and he does it with a practical approach you can put to work in your business right now. There’s an epic swarm and it’s time for you to check in!”
—DAVID MEERMAN SCOTT, bestselling author of Real-Time Marketing & PR

“In real estate, it’s always been about ‘location, location, location.’ This book will show you why now it’s important for everyone.”
—MATTHEW SHADBOLT, Director of Interactive Product & Marketing, The Corcoran Group

“Gallo gets it. By using case studies from around the world, he captures the fun and the opportunity of using foursquare. I greatly enjoy Gallo’s stories of the amazing people and businesses that I know are doing it right!”
—NATHAN BONILLA-WARFORD, Tampa eye doctor, founder, Foursquare Day

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Connect with Your Customers. Anytime. Anywhere.

One million new users per month. Twenty-three check-ins per second. Millions of people—in every city, in every country, on every continent, and even from the Space Station—are vying to become mayors of their favorite shopping locations. What is foursquare and why has it become the hottest customer magnet ever conceived?

Foursquare is a social, mobile networking app that empowers customers to check in at businesses and share their locations with friends through smartphones and PDAs. A pioneer in location-based services (LBS), foursquare invites your customers to experiment, to compete, to share, and to have deeper, more meaningful interactions with your products and services.

Internationally bestselling author Carmine Gallo not only has had unprecedented first-hand access to foursquare’s founders, he also has interviewed dozens of business owners and marketers who have revolutionized their businesses through The Power of foursquare.

You’ll discover the ice-cream chain that heated up sales dramatically, the nonprofit organization that raised $50,000, and the matchmaker who owes her entire business to foursquare. You’ll learn from fascinating case studies of major companies with active foursquare partnerships, including:

Your customers are out there, constantly searching for places to go, games to play, and things to buy. Leverage The Power of foursquare and your customers will be in constant competition with each other over who loves your products and services the most.

Praise for The Power of foursquare

“The power to reach buyers at the exact time and the exact place they’re looking for what you offer has massive implications for all kinds of businesses worldwide. Carmine Gallo expertly shows you how to tap into the foursquare revolution, and he does it with a practical approach you can put to work in your business right now. There’s an epic swarm and it’s time for you to check in!”
—DAVID MEERMAN SCOTT, bestselling author of Real-Time Marketing & PR

“In real estate, it’s always been about ‘location, location, location.’ This book will show you why now it’s important for everyone.”
—MATTHEW SHADBOLT, Director of Interactive Product & Marketing, The Corcoran Group

“Gallo gets it. By using case studies from around the world, he captures the fun and the opportunity of using foursquare. I greatly enjoy Gallo’s stories of the amazing people and businesses that I know are doing it right!”
—NATHAN BONILLA-WARFORD, Tampa eye doctor, founder, Foursquare Day

More books from McGraw-Hill Education

Cover of the book CorelDRAW® X4: The Official Guide by Carmine Gallo
Cover of the book Leadership Lessons from the Cherokee Nation: Learn from All I Observe by Carmine Gallo
Cover of the book McGraw-Hill's MAT Miller Analogies Test, Second Edition by Carmine Gallo
Cover of the book The Ultimate Guide to Strategic Marketing: Real World Methods for Developing Successful, Long-term Marketing Plans by Carmine Gallo
Cover of the book Midwifery Practice: Critical Illness, Complications And Emergencies Case Book by Carmine Gallo
Cover of the book Toyota Kata Culture: Building Organizational Capability and Mindset through Kata Coaching by Carmine Gallo
Cover of the book Impossible to Ignore: Creating Memorable Content to Influence Decisions by Carmine Gallo
Cover of the book The Handbook of Credit Portfolio Management by Carmine Gallo
Cover of the book Programming Arduino: Getting Started with Sketches by Carmine Gallo
Cover of the book Oracle Procure-to-Pay Guide by Carmine Gallo
Cover of the book Practice Makes Perfect English Verbs 2/E by Carmine Gallo
Cover of the book The Color Atlas of Physical Therapy by Carmine Gallo
Cover of the book Perfect Phrases for Performance Reviews by Carmine Gallo
Cover of the book Hacker's Challenge 3 by Carmine Gallo
Cover of the book Practice Makes Perfect Complete Japanese Grammar (EBOOK) by Carmine Gallo
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy