The Perfect Meal

The Multisensory Science of Food and Dining

Nonfiction, Science & Nature, Technology, Food Industry & Science
Cover of the book The Perfect Meal by Charles Spence, Betina Piqueras-Fiszman, Wiley
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Author: Charles Spence, Betina Piqueras-Fiszman ISBN: 9781118491027
Publisher: Wiley Publication: July 10, 2014
Imprint: Wiley-Blackwell Language: English
Author: Charles Spence, Betina Piqueras-Fiszman
ISBN: 9781118491027
Publisher: Wiley
Publication: July 10, 2014
Imprint: Wiley-Blackwell
Language: English

The authors of The Perfect Meal examine all of the elements that contribute to the diner's experience of a meal (primarily at a restaurant) and investigate how each of the diner's senses contributes to their overall multisensory experience. The principal focus of the book is not on flavor perception, but on all of the non-food and beverage factors that have been shown to influence the diner's overall experience.

Examples are:

  • the colour of the plate (visual)
  • the shape of the glass (visual/tactile)
  • the names used to describe the dishes (cognitive)
  • the background music playing inside the restaurant (aural)

Novel approaches to understanding the diner's experience in the restaurant setting are explored from the perspectives of decision neuroscience, marketing, design, and psychology.

2015 Popular Science Prose Award Winner.

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The authors of The Perfect Meal examine all of the elements that contribute to the diner's experience of a meal (primarily at a restaurant) and investigate how each of the diner's senses contributes to their overall multisensory experience. The principal focus of the book is not on flavor perception, but on all of the non-food and beverage factors that have been shown to influence the diner's overall experience.

Examples are:

Novel approaches to understanding the diner's experience in the restaurant setting are explored from the perspectives of decision neuroscience, marketing, design, and psychology.

2015 Popular Science Prose Award Winner.

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