The Luxury Market in India

Maharajas to Masses

Business & Finance, Economics, International Economics, Marketing & Sales
Cover of the book The Luxury Market in India by , Palgrave Macmillan UK
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Author: ISBN: 9781137264169
Publisher: Palgrave Macmillan UK Publication: August 29, 2012
Imprint: Palgrave Macmillan Language: English
Author:
ISBN: 9781137264169
Publisher: Palgrave Macmillan UK
Publication: August 29, 2012
Imprint: Palgrave Macmillan
Language: English

A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India.

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