The Lost Majority

Nonfiction, Social & Cultural Studies, Political Science, Politics, Practical Politics, Government, Democracy, International
Cover of the book The Lost Majority by Michael Ashcroft, Biteback Publishing
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Author: Michael Ashcroft ISBN: 9781785903342
Publisher: Biteback Publishing Publication: September 29, 2017
Imprint: Biteback Publishing Language: English
Author: Michael Ashcroft
ISBN: 9781785903342
Publisher: Biteback Publishing
Publication: September 29, 2017
Imprint: Biteback Publishing
Language: English

The 2017 general election was supposed to be a walkover for the Conservative Party – but the voters had other ideas.

In The Lost Majority, Lord Ashcroft draws on his unique research to explain why the thumping victory the Tories expected never happened. His findings reveal what real voters made of the campaign, why Britain refused Theresa May’s appeal for a clear mandate to negotiate Brexit and where the party now stands after more than a decade of ‘modernisation’ . And, critically, Ashcroft examines the challenges the Tories face in building a winning coalition when 13 million votes is no longer enough for outright victory.

This is an indispensable guide that will provide food for thought to anyone wishing to examine in detail what really happened on 8 June, 2017, and how this will impact on future elections.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The 2017 general election was supposed to be a walkover for the Conservative Party – but the voters had other ideas.

In The Lost Majority, Lord Ashcroft draws on his unique research to explain why the thumping victory the Tories expected never happened. His findings reveal what real voters made of the campaign, why Britain refused Theresa May’s appeal for a clear mandate to negotiate Brexit and where the party now stands after more than a decade of ‘modernisation’ . And, critically, Ashcroft examines the challenges the Tories face in building a winning coalition when 13 million votes is no longer enough for outright victory.

This is an indispensable guide that will provide food for thought to anyone wishing to examine in detail what really happened on 8 June, 2017, and how this will impact on future elections.

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