Author: | Harry Beckwith | ISBN: | 9780759520943 |
Publisher: | Grand Central Publishing | Publication: | January 15, 2001 |
Imprint: | Grand Central Publishing | Language: | English |
Author: | Harry Beckwith |
ISBN: | 9780759520943 |
Publisher: | Grand Central Publishing |
Publication: | January 15, 2001 |
Imprint: | Grand Central Publishing |
Language: | English |
This guide shows how markets work and how prospective clients think. It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.
This guide shows how markets work and how prospective clients think. It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.