The Internationalisation of Retailing in Asia

Business & Finance, Marketing & Sales, Retailing, Nonfiction, History, Asian, Asia
Cover of the book The Internationalisation of Retailing in Asia by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781134392667
Publisher: Taylor and Francis Publication: March 1, 2004
Imprint: Routledge Language: English
Author:
ISBN: 9781134392667
Publisher: Taylor and Francis
Publication: March 1, 2004
Imprint: Routledge
Language: English

European retailers have successfully internationalised their activities in Europe but have been less successful in North America. American retailers have been successful in their home market but less so in Europe. The major European and American retailers are now entering Asia and competing directly with each other in a substantive way fort he first time. These Western retailers, using modern managerial methods, are entering markets typified by more traditional managerial approaches. Western managerial cultures and values are interfacing with Asian ones. The results of these moves are new stresses for Asian retail structures that bring a new dynamism to Asian retailing. The contributions in this book explore the conflicts and benefits that arise as retailing in Asia becomes internationalised. The contributions are provided by experts in retail research from across Asia and for the first time in depth analyses are provided of the ways that Western retailers are provoking change in Asia. The book results form a seminar held at the University of Marketing and Distribution Sciences, Kobe, in November 2001 under the auspices of Society for Asian Research in Distribution. Scholars from across the region presented research results of their analyses of the New Commerce now appearing in Asia.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

European retailers have successfully internationalised their activities in Europe but have been less successful in North America. American retailers have been successful in their home market but less so in Europe. The major European and American retailers are now entering Asia and competing directly with each other in a substantive way fort he first time. These Western retailers, using modern managerial methods, are entering markets typified by more traditional managerial approaches. Western managerial cultures and values are interfacing with Asian ones. The results of these moves are new stresses for Asian retail structures that bring a new dynamism to Asian retailing. The contributions in this book explore the conflicts and benefits that arise as retailing in Asia becomes internationalised. The contributions are provided by experts in retail research from across Asia and for the first time in depth analyses are provided of the ways that Western retailers are provoking change in Asia. The book results form a seminar held at the University of Marketing and Distribution Sciences, Kobe, in November 2001 under the auspices of Society for Asian Research in Distribution. Scholars from across the region presented research results of their analyses of the New Commerce now appearing in Asia.

More books from Taylor and Francis

Cover of the book Wine, Food, and Tourism Marketing by
Cover of the book Routledge Handbook of the Law of Armed Conflict by
Cover of the book Relationships in Development by
Cover of the book U.S. Agriculture in a Global Setting by
Cover of the book The Routledge Companion to Screen Music and Sound by
Cover of the book Democratic Sovereignty by
Cover of the book German Reunification by
Cover of the book God and Nature in the Thought of Margaret Cavendish by
Cover of the book Back to Shared Prosperity: The Growing Inequality of Wealth and Income in America by
Cover of the book Design and Technology in the Primary School by
Cover of the book Crime, Punishment and Disease in a Relativistic Universe by
Cover of the book Collaboration in Education by
Cover of the book New Perspectives on Delarivier Manley and Eighteenth Century Literature by
Cover of the book Jewish Intermarriage Around the World by
Cover of the book Building Global Infrastructure by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy