The Good Life: Sacramento's Consumer Culture

Nonfiction, Travel, Pictorials, Art & Architecture, Photography, History
Cover of the book The Good Life: Sacramento's Consumer Culture by Steven M. Avella, Arcadia Publishing Inc.
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Author: Steven M. Avella ISBN: 9781439614150
Publisher: Arcadia Publishing Inc. Publication: May 19, 2008
Imprint: Arcadia Publishing Language: English
Author: Steven M. Avella
ISBN: 9781439614150
Publisher: Arcadia Publishing Inc.
Publication: May 19, 2008
Imprint: Arcadia Publishing
Language: English
Mass consumption is a defining feature of modern American culture. During the 20th century, mass production, discretionary income, and modern advertising combined to create and fulfill demand for more products than ever before. From butchers and bakers to big-box retailers, the story of the buying and selling of goods tells the history of our
cities from a unique perspective. The Good Life approaches Sacramento's history from the bottom up, with a look at the city's past from the perspective of ordinary citizens. From the gold rush to the dot-com bubble and beyond, it tells the story of changing times, changing styles, and changing fortunes, and their effects on the lives of the people of Sacramento.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Mass consumption is a defining feature of modern American culture. During the 20th century, mass production, discretionary income, and modern advertising combined to create and fulfill demand for more products than ever before. From butchers and bakers to big-box retailers, the story of the buying and selling of goods tells the history of our
cities from a unique perspective. The Good Life approaches Sacramento's history from the bottom up, with a look at the city's past from the perspective of ordinary citizens. From the gold rush to the dot-com bubble and beyond, it tells the story of changing times, changing styles, and changing fortunes, and their effects on the lives of the people of Sacramento.

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