The Global Public Relations Handbook, Revised and Expanded Edition

Theory, Research, and Practice

Business & Finance, Marketing & Sales, Public Relations, Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book The Global Public Relations Handbook, Revised and Expanded Edition by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781135845544
Publisher: Taylor and Francis Publication: January 13, 2009
Imprint: Routledge Language: English
Author:
ISBN: 9781135845544
Publisher: Taylor and Francis
Publication: January 13, 2009
Imprint: Routledge
Language: English

Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, development, and current status of the public relations industry from a global perspective. This revised edition offers twenty new chapters in addition to the original contents. It includes fourteen additional country- or regionally-focused chapters exploring public relations practice in Africa, Asia, Europe, and the Americas. Contributors use a theoretical framework to present information on the public relations industry in their countries and regions. They also focus on such factors as the status of public relations education in their respective countries and professionalism and ethics. Each country-specific chapter includes a case study typifying public relations practice in that country. Additional new chapters discuss political economy, activism, international public relations, and United Nations public affairs.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, development, and current status of the public relations industry from a global perspective. This revised edition offers twenty new chapters in addition to the original contents. It includes fourteen additional country- or regionally-focused chapters exploring public relations practice in Africa, Asia, Europe, and the Americas. Contributors use a theoretical framework to present information on the public relations industry in their countries and regions. They also focus on such factors as the status of public relations education in their respective countries and professionalism and ethics. Each country-specific chapter includes a case study typifying public relations practice in that country. Additional new chapters discuss political economy, activism, international public relations, and United Nations public affairs.

More books from Taylor and Francis

Cover of the book Managing Human Resources by
Cover of the book Alchemists of Human Nature by
Cover of the book The Future of Ritual by
Cover of the book Inclusive Education in Europe by
Cover of the book Digital Asset Management by
Cover of the book Developing a Pedagogy of Teacher Education by
Cover of the book Managing Across Diverse Cultures in East Asia by
Cover of the book The Ascension in Karl Barth by
Cover of the book Classics in Lesbian Studies by
Cover of the book Milton among the Puritans by
Cover of the book Empirical Models and Policy Making by
Cover of the book Gender Inclusive by
Cover of the book Conceiving Life by
Cover of the book Understanding and Coping with Failure: Psychoanalytic perspectives by
Cover of the book Language and Culture in EU Law by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy